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   OutlineGLOBAL COMPANY PROFILE: VOLKSWAGEN THE STRATEGIC IMPORTANCE OF THE SUPPLY-CHAIN Global Supply-Chain Issues SUPPLY-CHAIN ECONOMICS Make-or-Buy Decisions Outsourcing bQ"Q"Outline - ContinuedSUPPLY-CHAIN STRATEGIES Many Suppliers Few Suppliers Vertical Integration Keiretsu Networks Virtual Companies Managing the Supply Chain Issues In an Integrated Supply Chain Opportunities in an Integrated Supply ChainTVQVQe,Outline - ContinuedINTERNET PURCHASING VENDOR SELECTION Vendor Evaluation Vendor Development Negotiations MATERIALS MANAGEMENT BENCHMARKING SUPPLY-CHAIN MANAGEMENTH%Z2Z:Z%1:Learning ObjectivesWhen you complete this chapter, you should be able to : Identify or Define: Supply-chain management Purchasing Outsourcing E-procurement Materials management Keiretsu Virtual companiesT8mF8fmg-Learning ObjectivesWhen you complete this chapter, you should be able to : Describe or Explain: Supply-Chain Strategies Purchasing strategies Approaches to negotiations `8I8fI Volkswagen8Brazilian plant employs 1000 workers 200 work for VW 800 work for other contractors: Rockwell International, Cummins Engines, Deluge Automotiva, MWM, Remon and VDO, etc. VW responsible for overall quality, marketing, research and design VW looks to innovative supply chain to improve quality and drive down costs\%0U%.U  VolkswagenxUnusual elements: VW is buying not only materials, but also the labor and related services Suppliers are integrated tightly into VW s own network, right down to assembly work in the plant 6Supply-Chain Management0Planning, organizing, directing, & controlling flows of materials Begins with raw materials Continues through internal operations Ends with distribution of finished goods Involves everyone in supply-chain Example: Your supplier s supplier Objective: Maximize value & lower wastevCj""(Ci"!(The Supply-Chain The Supply Chain Material Costs in Supply-Chain P  )Supply-Chain Support for Overall Strategy*P*(Supplier s goal &Z 5Supply-Chain Support for Overall Strategy - continued6P6  5Supply-Chain Support for Overall Strategy - continued6P6 Global Supply-Chain IssuesSupply chains in a global environment must be: flexible enough to react to sudden changes in parts availability, distribution, or shipping channels, import duties, and currency rates able to use the latest computer and transmission technologies to manage the shipment of parts in and finished products out staffed with local specialists to handle duties, trade, freight, customs and political issues0/ZaZ/ a PurchasingAcquisition of goods & services Activities Help decide whether to make or buy Identify sources of supply Select suppliers & negotiate contracts Control vendor performance Importance Major cost center Affects quality of final productn+ 3 + 2&Purchasing Costs as a Percent of Sales'P'BAll industry Automobile Food Lumber Paper Petroleum Transportation 52% 61% 60% 61% 55% 74% 63%GDollars of Additional Sales Needed to Equal 1$ Saved Through PurchasingHFG$%Objectives of the Purchasing Function&P&Help identify the products and services that can be best obtained externally; and Develop, evaluate, and determine the best supplier, price, and delivery for those products and servicesThe Purchasing Focus0 Traditional Purchasing Process!Purchasing Techniques0Drop shipping and special packaging Blanket orders Invoiceless purchasing Electronic ordering and funds transfer Electronic data interchange (EDI) Stockless purchasing Standardization"Make/Buy Considerations,lower production cost unsuitable suppliers assure adequate supply utilize surplus labor and make a marginal contribution obtain desired quantity remove supplier collusion obtain a unique item that would entail a prohibitive commitment from the supplierZ lower acquisition cost preserve supplier commitment obtain technical or management ability inadequate capacity reduce inventory costs ensure flexibility and alternate source of supply reciprocityZa*Make/Buy Considerations,gmaintain organizational talent protect proprietary design or quality increase/maintain size of company hh ^item is protected by patent or trade secret frees management to deal with its primary business__#Purchasing StrategiesPlans to help achieve company mission Affect long-term competitive position Strategic options Many suppliers Few suppliers Keiretsu network Vertical integration Virtual company&^S^S$Supply-Chain StrategiesNegotiate with many suppliers; play one supplier against another Develop long-term  partnering arrangements with a few suppliers who will work with you to satisfy the end customer Vertically integrate; buy the actual supplier Keiretsu - have your suppliers become part of a company coalition Create a virtual company that uses suppliers on an as-needed basis.jj%Many Suppliers StrategyBMany sources per item Adversarial relationship Short-term Little openness Negotiated, sporadic PO s High prices Infrequent, large lots Delivery to receiving dock&Few Suppliers Strategy1 or few sources per item Partnership (JIT) Long-term, stable On-site audits & visits Exclusive contracts Low prices (large orders) Frequent, small lots Delivery to point of use'bDaimler Chrysler s Supplier Cost Reduction Effort2P2b+'Purchasers Ties Themselves to SuppliersTactic 1. Reduce total number of suppliers Certify suppliers Ask for JIT delivery from key suppliers Involve key suppliers in new product design Develop software linkages to suppliers . Results Average 20% reduction in 5 years Almost 40% of all companies surveyed were themselves currently certified About 60% ask for this About 54% do this Almost 80% claim to do this About 50% claim this; about 15% more than have EDI links to suppliers2ZZ(Vertical Integration StrategyAbility to produce goods previously purchased Setup operations Buy supplier Make-buy issue Major financial commitment Hard to do all things wellB.l dE .E)Forms of Vertical IntegrationP,*Keiretsu Network Strategy Japanese word for  affiliated chain System of mutual alliances and cross-ownership Company stock is held by allied firms Lowers need for short-term profits Links manufacturers, suppliers, distributors, & lenders  Partnerships extend across entire supply chainU& # 81 U%#8 0+Virtual Company StrategyNetwork of independent companies Linked by technology PC s, faxes, Internet etc. Each contributes core competencies Typically provide services Payroll, editing, designing May be long or short-term Usually, only until opportunity is met!>'!=  ', Vendor Selection StepsVendor evaluation Identifying & selecting potential vendors Vendor development Integrating buyer & supplier Example: Electronic data exchange Negotiations Results in contract Specifies period of agreement, price, delivery terms etc.*  "  N )"   N-!Vendor Selection Rating Form."Supplier Selection CriteriaECompany Financial stability Management Location Product Quality Price('  HService Delivery on time Condition on arrival Technical support Training>A@/#Negotiation StrategiesThree types: cost-based price model - supplier opens its books to purchaser; price based upon fixed cost plus escalation clause for materials and labor market-based price model - published price or index competitive bidding - potential suppliers bid for contractp  fuff(0$Managing the Supply-ChainOptions: Postponement Channel assembly Drop shipping Blanket orders Invoiceless purchasing Electronic ordering and funds transfer Stockless purchasing Standardization Internet purchasing (e-procurement): ZZ 1%)Managing the Supply-Chain - Other Options*Z*Establishing lines of credit for suppliers Reducing bank  float Coordinating production and shipping schedules with suppliers and distributors Sharing market research Making optimal use of warehouse space2&Materials ManagementIntegrates all materials functions Purchasing Inventory management Production control Inbound traffic Warehousing and stores Incoming quality control Objective: Efficient, low cost operationsD#Zs0Z*Z# s* 3'Goods Movement Options0Trucking Railways Airfreight Waterways Pipelines4(!Supply-Chain Performance Compared"F"/5679:;<=> ? @ A B CDEFGHIJKLMNOPQRSTU V!W"X#Y$Z%[&\'](c*d,f-h.  ` ̙33` ` ff3333f` 333MMM` f` f` 3>?" dd(x?d3dHP n?" dd@   @@``PR     ` p>> (  4  NFEFE  1 RClick to edit Master text styles Second level Third level Fourth level Fifth level!     S  N1FEFE ZEf  `Transparency Masters to accompany Heizer/Render  Principles of Operations Management, 5e, and Operations Management, 7eyy !Q"  N!1FEFE W` `  1 > 2004 by Prentice Hall, Inc., Upper Saddle River, N.J. 07458??   N#1FEFE Zz f 1 n11-*    TD1FEFE ` 1 T Click to edit Master title style! !B  s *}a ? ff333 $Blank Presentation0 P *( Hr@ k@    0 2 P   2 X*   0P2    2 Z* d  c $ ?  2  0 2  @ 2 RClick to edit Master text styles Second level Third level Fourth level Fifth level!     S  6$2 `P  2 X*   62 `  2 Z* H  0޽h ? ̙33  0=( +P   TO2FEFE    9Operations Management Supply-Chain Management Chapter 11,:<))#H  0}a ? f̙33  `*(  x  c $d2`  2 r  S  2 2 H  0}a ? f̙33  p*(  x  c $e8`  8 r  S f8@ 8 H  0}a ? f̙33 - D*(  Dx D c $X`   r D S |P   H D 0}a ? f̙33   @8(    C xr8$C$C1 ?C <$ 0 8 ,@ @`x  c $8`  8 H  0}a ?  .  @8L(  L L C x$C$C1 ?C <$ 0  ,@ @`x L c $\b`   H L 0}a ?   *(  x  c $8`  8 r  S l83  8 H  0}a ? f̙33  *(  x  c $(8`  8 r  S 8 8 H  0}a ? f̙33   @8(    C xT8$C$C1 ?0H <$ 0 8 ,@ @`x  c $Щ8`  8 H  0}a ? 0G   FFYYXF(  X Y 00@~  VA1?10%9 2~  VA1?10%?  # BC DE(F4 \  \\ rrr@`@`gz3pL  c $pL  c $?   # BCKDE<FJg KKK%E%E%E%%EE%"$@`@`@`yJ:B  3 yz:B   3 ?K@:B   3 K   6T1,Z  HConsumer$ L   c $' "     BCADEF"+AA+[+@` z3' F  S }  F  S }  6   BRCeDELFVg 2!"0>JQ!R2QCJR>_0e"e_RC2(,@`O D J  # "BsCDEPF`g zz +s+s  +-0@`@`@`@`<    6z1   HRetailer$   # BlCDE(F4g  llYY@`@`xp  B'CkDEF((zgUB/&/<J Zfk$k2h2_6U>LJEX@g@z@<6+! 'RT@`p  B%CkDEF((yhU@-&/<J Zfk$k2h0_4U<LIEX@h@z@<6+! % RT@`   B&CkDEF((zgTA. &/<JZfk$k2h2_5U>LJEW@g@z@<6+! &RT@`Y   # B@C@DEFg $$  & 2:ACM@@ } @s@}  $-46@@@LP@`@`@`a  # BCDEFg ##@{{@@--XXX;;NP@`@`@`@`@`@`@`  68wW Z  M Manufacturing$ 6   BeCDELFVg SS2EYX[blb[X[bl"|/8<8DMNK#Y4aGeZaoYK#i4!ubN7 # #4129EB}DpJeU]cYpY]d[XpY|OC5'wk]t"-5'@` M   BVCDEF//C>7+ !!*0$4>=LCTOV]SkJw<~+~wk]Zdm!r-t7r@mEfH]ES>L5G= 6-! !2AMTC`d@` (C @  C  O    BCQDEFg QQQQ @`9+S   BQCDEFg QQQ @`+   ByCfDEFg f8GyQf @`SS    ByCfDEFg yQQ(fy @`S !  BC*DEFg *** @`> " BC2DEFlle-i)p'w)z-w0p2i0e-F-J)Q'X)[-X0Q2J0F-z||z[_elple_[<@FMQMF@<")040)"  przzrpQT[beb[TQ45<EFE<54&)&@`@`@`@`@`@`@`@`@`@`@`@`u9 #  BC*DEFg *** @`)$SL $ c $g S9 % 6$8 P M Material Flow$ F & S > ' 6(8x DVISA$F (  BCMDETF^MMJC9-!  !-9CJM,0@`G.F )  BCMDETF^MMJC9-!  !-9CJM,0@`G * 684G ?" + 68EU  K Credit Flow$ @ , C nL - c $%p . # BXCDE(F4g  dddZXX9Z9Z@`@`<p / 6,8OZ  HSupplier$ @ 0 C   L 1 c $ %  2 # BXCDE(F4g  dddZXX9Z9Z@`@` <  3 68 O  HSupplier$ @ 4 C  #  L 5 c $ :  6 # BYCDE(F4g  dddZYY9Z9Z@`@` P  7 68  J Wholesaler$ L 8 c $* p 9  BC@DEF"+@@+\+@`n F : S G z pF ; S z p6 <  BRCfDELFVg 4!"0>JQ!R4QEJU>a0f"faUE4(,@` 5 ;J = # "BsCDEPF`g zz +s+s  +-0@`@`@`@`; E > 6h88 H Z  HRetailer$  ? zBGCDE FmG@ @ xB\C[DEF\,[ @`X A zBCDE Fm@  B xB[C[DEF[,[ @`   C BCDEFm @^  g  D xB[C[DEF[-[ @`:  c  E zBSCDE FmS@g )h  F xB\C[DEF\-[ @`: z  G zBKCDE FmK@  H xB[C[DEF[.[ @`l I BtCDEFmtt @a  J xB[C\DEF[,\[ @` K 68" *  DCash$ L 6l8 *r  DFlow$ M 6l8"   EOrder$ N 68  g  DFlow$ O 688x IK  I Schedules$ > P  BFCDEPFZg SFFS%=/$!$h/D=#ShukEu!hS*,@`, c :B Q 3 e ij @B R C m ij  S xB\C[DEF[/\[[ @`e : @B T C m   U xB[C[DEF[.[[[ @`e  j V@ BG/*1?  j W BG/*1?  Ix X c $8`  8 H  0}a ?   ME11 (   X 1  0   x   c $8`  8 F P =     P=    H ?P}gQ FSupplier" r2   B 3o?lp|`   H ? c  FSupplier" r2   B 3Ԕ? |    H|  ?0G FSupplier" r2   B 3Ԕ?=\   H  ?PP' G Inventory"  x2   H Ԕ?`  rB   BD?     H ? =  G Inventory"     H ?   I Distributor" x2   H Ԕ?@ r   B 3Ԕ?     H ?   G Inventory"     H ? ,  G Inventory"     H" ?B   J Manufacturer" r   B 3Ԕ?|3 # x2   H Ԕ?I ` x2   H Ԕ?+ L ~B   NDo?`` ~B   NDo?` ~B   NDo?   xB   HDo? p    Nd( Ԕ? :Customer    N, Ԕ?& 8  :Customer    N / Ԕ?   :Customer ~B   NDo?  ~B   NDo? ` xB   HD?` `  !  H3 ?  ] `Market research data scheduling information Engineering and design data Order flow and cash flowaa "  <d7 ?&  vBIdeas and design to satisfy end customer Material flow Credit flowCC~B #  ND3o?0 ~B $  ND3o?  ~B %  ND3o?~B &  ND3o? ` ~B '  ND3o?P0~B (  ND3o?  ~B ) B NDo? ~B * B NDo?~B + B NDo?@ ~B , B NDo?@~B - B NDo? ~B . B NDo?~B / B NDo? `xB 0 B HDo?H   0}a ? f̙33    j b ..(b(  ([F  (  2 ( BCqENG:H$I*QJ<Q qkSqkS*Q<kS*Q</# 2 ( C7ENG$H\I`TJ Q333333 r2u67r2u67`T 67`T ; 2 ( BENG\H:IMQ̙̙̙ [3O[3OM`T3OM`TD  ( 6@ 3r  E11%& ( 6   ( 6QMdr  I Dir Wages$ T ( c $̙̙̙5 "  ( 6VM   EOther$2 ( BCjENG4:HUI`TJ <Q j mj m`T < m`T < [ 2 ( BHCkRENGUHFIHJkRQ333333 s 3˦'6s 3˦'6HkR'6HkRM 2 ( BXMENGFH4:IQ̙̙̙ ofXMVofXMV`TXMV`T s  ( 6[ =  E71%& ( 6_  E16%& ( 6tc p -  E13%&T ( c $fffx T ( c $U B  ( 6gm*   DCOGS$T ( c $333333 B  ( 6km{ 6M  GPayroll$T ( c $̙̙̙ B_ ( 6$pm  EOther$2 ( BCťENG4:H3I`TJeQQ ť[&>ť[&>`TeQ[&>`TeQ  2 ( B'ENG3HI:Q333333 j'j':`T':`T r 2 ( BI;CRENGH4:JRQ̙̙̙ 7`TFI;7`TFI;RFI;R s  ( 6t b  E83%& !( 6y 3 D9%& "( 6| E  D8%&T #( c $fffxT $( c $hB %( 6|m= DCOGS$T &( c $333333B '( 6xm6_ GPayroll$T (( c $̙̙̙Br )( 6m EOther$ *( TȔ$C$C1?q q Manufacturing*(2  +( T`$C$C1?  q Wholesale. (2  ,( T$C$C1? ~ =  jRetail*(2r -( S d`   M .( B jJ?   Source: U.S. Department of Commerce, Bureau of Census, 1987 Census of Manufacturers: General Summary of Retail Trade (Washington, D.C.: Government Printing Office, 1991) 2H ( 0}a ?(((((((( ( a      0 (  0R 0 s *` x 0 c $`   r 0 S     0 0 :  TPrimary Selection Criteria0Z2F  `` 1  0 `< 1  0 0`  _%Supply demand at lowest possible cost&0Z2& 0 0@ 0 1  SSelect primarily for cost0Z2 0 <H `E <Low Cost F  `   0 `P J   0 0h u  IRespond quickly to changing requirements and demand to minimize stockoutsJ0Z2J  0 0ă   o5Select primarily for capacity, speed, and flexibility60Z26  0 <hǃ `|  <Response F `P   0 `P  0 00˃  u;Share market research; jointly develop products and options<0Z2< 0 0΃ P  i/Select primarily for product development skills00Z20 0 <p҃`? QDifferentiation&H 0 0}a ? f̙33k      8 (  8X 8 0` x 8 c $4ۃ`    F `  8 `P  8 N܃FEFE  \Process Characteristics &Z 8 0  [!Maintain high average utilization"0Z2" 8 <@p` JLow Cost&  8 0P @ j0Invest in excess capacity and flexible processes10Z21 8 <F `  JResponse&   8 0 t:Modular processes to lend themselves to mass customization;0Z2;  8 0i p  SInventory Characteristics0Z2  8 0l`  t:Minimize inventory throughout the chain to hold down costs;0Z2;  8 0$P j @  IDevelop responsive system, with buffer stocks positioned to ensure supplyJ0Z2J  8 0j PX  o5Minimize inventory in the chain to avoid obsolescence60Z26 8 <4`? QDifferentiation&H 8 0}a ? f̙33    g _ @ (  @X @ 00px @ c $`    F `{z @ `{z @ NxFEFE  ]Lead-time Characteristics &Z @ 0 n q7Shorten lead-time as long as it does not increase costs80Z28 @ <dk` JLow Cost&  @ 0K ; l2Invest aggressively to reduce production lead-time30Z23 @ <xA `  JResponse&   @ 0P!{ m3Invest aggressively to reduce development lead-time40Z24  @ <$`: QDifferentiation&  @ <( ?   VProduct-design Characteristics 2  @ < , ? :  f&Maximize performance and minimize cost$'&  @ </ ?A kz MUse product designs that lead to low set-up time and rapid production ramp-upNN @ <3 ?Kd NUse modular design to postpone product differentiation for as long as possibleOOH @ 0}a ? f̙33  0H:( G Hx H c $9`    H S ?P    H H 0}a ? f̙33   @8@P(  P P C xK$C$C1 ? <$ 0  ,@ @`x P c $S`   H P 0}a ?   PX.(  Xx X c $XZ`   x X c $H[E 6  r X S \ 6   X H8] ?[ >Industry  X H^ ?  FPercent of SalesH X 0}a ? f̙33  ``(  `x ` c $l`   f ` s *A ?jJ? H ` 0}a ? f̙33   ph2(   h h C xP1$C$C1 ?`  1 @ h C xn$C$C1 ?3 <$0 1 ,@ @`H h 0}a ? 'OZ]   py(  p p C xv$C$C1 ?`   @_8 `  p`r2 p Bo?  r2 p Bo?VPM e r2 p Bo?of & p Zh{$C$C1?`J  DMaterials Management -High transportation cost -High inventory costsEE% p Z$C$C1? cK CSupply Management -High costs -Scarcity: national or internationalDD+  p Zԋ$C$C1?3 0  ISource Management -Unique items -Custom-made items -High technology itemsJJ  p Z$C$C1?Wh P  9Purchasing Management -Commodity items -Standard products::H p 0}a ? 'OZB2   11EExj1(  x08 `" Ex`"Z Dx s *` T x c $ok M x 6<  I Receiving$  x 6\U> DDock$V x  &BCDEXFboY'nc]]Wc#nd1^..0@` x 6ȩY HPurchase$  x 6F> EOrder$V x  &BCDEXFboZ(na[[Xa$ne1_/.0@`-    x 6D   GPacking$  x 6W y4 /  DList$T  x c $o7 @  x 6 O  EOrder$  x 6di| J Processing$ V x  &BCDEXFboZ~*ma[[Xa$m~e1a/.0@`v[ *  x 6Å i  GInvoice$V x  &BCDEXFboY}'la[[Wa#l}d1^..0@`H  x 0DžcDl TReceivables Report&V x  &BCDEXFboY'na[[Wa#nd0^..0@`C l  x 6D˅ x  ECheck$T x c $ov E  x 0υ <  UAccounts Receivable&T x c $o .  x 0ԅp :,  RAccounts Payable& x tBCCDE FmIC@  x B\CQDEF\(Q @` 7 x 6@؅E 8  HMail( x zBC4DE Fm4@;<HB x C m;+<{BB xB 3 mBB xB 3 mBBB xB 3 m5BB  xB 3 m  BB !xB 3 m ( BB "xB 3 m u BB #xB 3 mi  BB $xB 3 m  BB %xB 3 m \  &x B[CRDEF[R([[R @`k d  'x tBCDE Fm@x (x B[CQDEF[-Q[ @` H )x tBCDE Fm@d  *x B[CRDEF[-R[ @`[   +x tB]CDE FmW]@   ,x B\CRDEF\)R @`\ C  -x tB\CDE FmU\@ '  .x B[CRDEF[)R @`\ v  /x 6y l  HMail( 0x tBCDE Fm@; <}  1x B[CRDEF[.R[ @` r h  2x tBCDE Fmh@;<  3x B[CRDEF[.R[ @`  h[  4x BCDEFm22R2 @0 5x xB[CRDEF[R*[[R @`XT 6x c $o' E  7x 6XF$   I Reconcile$  8x tBCODE FmJO@. }  9x B[CRDEF[-R[ @`r   :x # BCDEFocc{qj`RB3%DDa&4 DU cmr%3 BR `jq{      !/> N ]irvri]N>/!@`@`@`@`- Q _ ;x zBCDE F@ , = / !)@  4 =x B]C2DE0F8 ])]!XL >/ !)2@  = >x BCDEFm22 2 @0vB  ?x B[CRDEF[R*[[R @`X @x 6 A  HMail( Ax T@$C$C1? `Customer (2  Bx T$C$C1?( " `Supplier (2 r Cx S HP0   H x 0}a ?    2(    C x,$C$C1 ?`   @  C x$C$C1 ?3 <$0  ,@ @`H  0}a ? 'OZ  G(    C x<$C$C1 ?`   @  C x$C$C1 ?P J   ,@ @`  C x<1$C$C1 ?& z   ,@ @`E  N$C$C31? / Reasons for Making Reasons for Buying20,$H  0}a ? 'OZ * ,G(  , , C x2$C$C1 ?`   @ , C xt?$C$C1 ?P J   ,@ @` , C xA$C$C1 ?& z   ,@ @`E , N1$C$C31? / Reasons for Making Reasons for Buying20,$H , 0}a ? 'OZ   *( P   C xZ$C$C1 ?0H <$ 0  ,@ @`p  HA1?`    Tx]$C$C1?} ^  \Plan 2  Z c$C$C1? g<W h 1995 Corel Corp. x  c $j`   H  0}a ?   *(  x  c $pS`   r  S :`C   H  0}a ? f̙33   $(    C xtz$C$C1 ?  <$ 0  ,@ @`  ZA1))?  XP :߿ ff(ee˲\\==(忿˲˲忿\\==ee˲ ff  Z$C$C1? 4  h 1995 Corel Corp. x  c $t`   H  0}a ? $   L(    C x<$C$C1 ?`] <$ 0  ,@ @`  ZA1))?P D   T$C$C1?u P  f 1995 Corel Corp. x  c $h`   H  0}a ?   :(  x  c $``    0 6A ?   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ContinuedINTERNET PURCHASING VENDOR SELECTION Vendor Evaluation Vendor Development Negotiations MATERIALS MANAGEMENT BENCHMARKING SUPPLY-CHAIN MANAGEMENTH%Z2Z:Z%1:Learning ObjectivesWhen you complete this chapter, you should be able to : Identify or Define: Supply-chain management Purchasing Outsourcing E-procurement Materials management Keiretsu Virtual companiesT8mF8fmg-Learning ObjectivesWhen you complete this chapter, you should be able to : Describe or Explain: Supply-Chain Strategies Purchasing strategies Approaches to negotiations `8I8fI Volkswagen8Brazilian plant employs 1000 workers 200 work for VW 800 work for other contractors: Rockwell International, Cummins Engines, Deluge Automotiva, MWM, Remon and VDO, etc. VW responsible for overall quality, marketing, research and design VW looks to innovative supply-chain to improve quality and drive down costs\%0U%.U  VolkswagenxUnusual elements: VW is buying not only materials, but also the labor and related services Suppliers are integrated tightly into VW s own network, right down to assembly work in the plant 6Supply-Chain Management0Planning, organizing, directing, & controlling flows of materials Begins with raw materials Continues through internal operations Ends with distribution of finished goods Involves everyone in supply-chain Example: Your   !"#$%&'()*+,-./0123456789:;<=>?@ABCDEFGHIJKLMNOPQRSTUVWXYZ[\]^_`abcdefghijklmnopqrstuvwxyz{|}~      !"#$%&'()*+,-./0123456789:;<=>?@ABCDEFGHIJKLMNOPQRSTUVWXYZ[\]^_`abcdefghijklmnopqrstuvwxyz{|}~Root EntrydO)J^KM) PicturesCurrent User!2SummaryInformation(H     0 !"#$%&'(./123456789:;<=>?@ABCDEFGHIJKLMNOPQRSTUVWXYZ[\]^_`abcdefghijklmnopqrstuvwxyz{|}~PowerPoint Document(b*DocumentSummaryInformation8U(@   ) Ǻ2Microsoft ClipArt Gallery $MS_ClipArt_Gallery02Microsoft ClipArt GalleryL0 Document Word.Document.80.Microsoft Word Document/ 00DArial NarrowLкv 0( 0h"DSymbolarrowLкv 0( 0h DArialarrowLкv 0( 0h"0DTimes New Romanкv 0( 0h ` .  @n?" dd@  @@``    fdZ[     GP m X^< T>VD X2GG,N,NP6TV<WZVDXXGXLbXXZ,N8'346$R     4 5Z7/ :#! j?& AF,.6: I!&> B#M%G&I'LN)P*R+T,U-V.X,"@YZ[\]^_`afr$3x!tV$di$2$ u'[Q8C*2$SWqyB/2$G KgۅFO!^ /q$2$ *ΎAf;mOfRib$d9woL/e 2$Kϒ}NnkPY 2$?q Ig~|tc $ f̙f33@̙ g42d2dv 0,p p<4dddd` 0LѺ1g4KdKdv 0p@ ppuʚ;2Nʚ;<4!d!d{ 0<4dddd{ 0___PPT9/ 0. ./ /? -O =<    OutlineGLOBAL COMPANY PROFILE: VOLKSWAGEN THE STRATEGIC IMPORTANCE OF THE SUPPLY-CHAIN Global Supply-Chain Issues SUPPLY-CHAIN ECONOMICS Make-or-Buy Decisions Outsourcing bQ"Q"Outline - ContinuedSUPPLY-CHAIN STRATEGIES Many Suppliers Few Suppliers Vertical Integration Keiretsu Networks Virtual Companies Managing the Supply Chain Issues In an Integrated Supply Chain Opportunities in an Integrated Supply ChainTVQVQe,Outline - ContinuedINTERNET PURCHASING VENDOR SELECTION Vendor Evaluation Vendor Development Negotiations MATERIALS MANAGEMENT BENCHMARKING SUPPLY-CHAIN MANAGEMENTH%Z2Z:Z%1:Learning ObjectivesWhen you complete this chapter, you should be able to : Identify or Define: Supply-chain management Purchasing Outsourcing E-procurement Materials management Keiretsu Virtual companiesT8mF8fmg-Learning ObjectivesWhen you complete this chapter, you should be able to : Describe or Explain: Supply-Chain Strategies Purchasing strategies Approaches to negotiations `8I8fI Volkswagen8Brazilian plant employs 1000 workers 200 work for VW 800 work for other contractors: Rockwell International, Cummins Engines, Deluge Automotiva, MWM, Remon and VDO, etc. VW responsible for overall quality, marketing, research and design VW looks to innovative supply-chain to improve quality and drive down costs\%0U%.U  VolkswagenxUnusual elements: VW is buying not only materials, but also the labor and related services Suppliers are integrated tightly into VW s own network, right down to assembly work in the plant 6Supply-Chain Management0Planning, organizing, directing, & controlling flows of materials Begins with raw materials Continues through internal operations Ends with distribution of finished goods Involves everyone in supply-chain Example: Your supplier s supplier Objective: Maximize value & lower wastevCj""(Ci"!(The Supply-Chain The Supply Chain Material Costs in Supply-Chain P  )Supply-Chain Support for Overall Strategy*P*(Supplier s goal 0Z 5Supply-Chain Support for Overall Strategy - continued6P6  5Supply-Chain Support for Overall Strategy - continued6P6 Global Supply-Chain IssuesSupply chains in a global environment must be: Flexible enough to react to sudden changes in parts availability, distribution, or shipping channels, import duties, and currency rates Able to use the latest computer and transmission technologies to schedule and manage the shipment of parts in and finished products out Staffed with local specialists to handle duties, trade, freight, customs and political issues0/ZnZ/ n PurchasingAcquisition of goods & services Activities Help decide whether to make or buy Identify sources of supply Select suppliers & negotiate contracts Control vendor performance Importance Major cost center Affects quality of final productn+ 3 + 2(Supply-Chain Costs as a Percent of Sales)P)BAll industry Automobile Food Lumber Paper Petroleum Transportation 52% 67% 60% 61% 55% 79% 62%GDollars of Additional Sales Needed to Equal 1$ Saved Through PurchasingHFG$%Objectives of the Purchasing Function&P&Help identify the products and services that can be best obtained externally; and Develop, evaluate, and determine the best supplier, price, and delivery for those products and servicesThe Purchasing Focus0 Traditional Purchasing Process!Purchasing Techniques0Drop shipping and special packaging Blanket orders Invoiceless purchasing Electronic ordering and funds transfer Electronic data interchange (EDI) Stockless purchasing Standardization OutsourcingZi.Make/Buy Considerations,Maintain core competencies and protect personnel from layoff Lower production cost Unsuitable suppliers Assure adequate supply Utilize surplus labor and make a marginal contribution Frees management to deal with its primary business Lower acquisition cost Preserve supplier commitment Obtain technical or management ability Inadequate capacityj/#Make/Buy Considerations - Continued$Z$,Obtain desired quantity Remove supplier collusion Obtain a unique item that would entail a prohibitive commitment from the supplier Protect proprietary design or quality Increase or maintain size of company *Z Reduce inventory costs Ensure flexibility and alternate source of supply Inadequate managerial or technical resources Reciprocity Item is protected by patent or trade secret #Purchasing StrategiesPlans to help achieve company mission Affect long-term competitive position Strategic options Many suppliers Few suppliers Keiretsu network Vertical integration Virtual company&^S^S$Supply-Chain StrategiesNegotiate with many suppliers; play one supplier against another Develop long-term  partnering arrangements with a few suppliers who will work with you to satisfy the end customer Vertically integrate; buy the actual supplier Keiretsu - have your suppliers become part of a company coalition Create a virtual company that uses suppliers on an as-needed basis.jj%Many Suppliers StrategyBMany sources per item Adversarial relationship Short-term Little openness Negotiated, sporadic PO s High prices Infrequent, large lots Delivery to receiving dock&Few Suppliers Strategy1 or few sources per item Partnership (JIT) Long-term, stable On-site audits & visits Exclusive contracts Low prices (large orders) Frequent, small lots Delivery to point of use'bDaimler Chrysler s Supplier Cost Reduction Effort2P2b+'Purchasers Ties Themselves to SuppliersTactic Reduce total number of suppliers Certify suppliers Ask for JIT delivery from key suppliers Involve key suppliers in new product design Develop software linkages to suppliers . Results Average 20% reduction in 5 years Almost 40% of all companies surveyed were themselves currently certified About 60% ask for this About 54% do this Almost 80% claim to do this About 50% claim this; about 15% more than have EDI links to suppliers2ZZ(Vertical Integration StrategyAbility to produce goods previously purchased Setup operations Buy supplier Make-buy issue Major financial commitment Hard to do all things wellB.l dE .E)Forms of Vertical IntegrationP,m0/Vertical Integration Can be Forward or Backward*Keiretsu Network Strategy Japanese word for  affiliated chain System of mutual alliances and cross-ownership Company stock is held by allied firms Lowers need for short-term profits Links manufacturers, suppliers, distributors, & lenders  Partnerships extend across entire supply chainU& # 81 U%#8 0+Virtual Company StrategyNetwork of independent companies Linked by technology PC s, faxes, Internet etc. Each contributes core competencies Typically provide services Payroll, editing, designing May be long or short-term Usually, only until opportunity is met!>'!=  ', Vendor Selection StepsVendor evaluation Identifying & selecting potential vendors Vendor development Integrating buyer & supplier Example: Electronic data exchange Negotiations Results in contract Specifies period of agreement, price, delivery terms etc.*  "  N )"   N-!Vendor Selection Rating Form."Supplier Selection CriteriaECompany Financial stability Management Location Product Quality Price('  HService Delivery on time Condition on arrival Technical support Training>A@/#Negotiation StrategiesThree types: cost-based price model - supplier opens its books to purchaser; price based upon fixed cost plus escalation clause for materials and labor market-based price model - published price or index competitive bidding - potential suppliers bid for contractp  fuff(0$Managing the Supply-ChainOptions: Postponement Channel assembly Drop shipping Blanket orders Invoiceless purchasing Electronic ordering and funds transfer Stockless purchasing Standardization Internet purchasing (e-procurement): ZZ 1%)Managing the Supply-Chain - Other Options*Z*Establishing lines of credit for suppliers Reducing bank  float Coordinating production and shipping schedules with suppliers and distributors Sharing market research Making optimal use of warehouse space2&Materials ManagementIntegrates all materials functions Purchasing Inventory management Production control Inbound traffic Warehousing and stores Incoming quality control Objective: Efficient, low cost operationsD#Zs0Z*Z# s* 3'Goods Movement Options0Trucking Railways Airfreight Waterways Pipelines4(!Supply-Chain Performance Compared"F"/5679:;<=> ? @ A B CDEFGHIJLMNOPQRSTU V!W"X#Y$Z%[&\'](d,f-h.k/l0  *(  x  c $8`  8 r  S l83  8 H  0}a ? f̙33   56 C(   x   c $8`  8 8     6    ` 1  0   r2   B3o?lp|`   H ?P}gQ FSupplier" r2   B3Ԕ? |    N ? c  FSupplier" r2   B33Ԕ?=\   N|  ?0G FSupplier"    N  ?P` G Inventory"  ~2   N Ԕ?`  xB   HD?     N ? =  G Inventory"     N ?   I Distributor" ~2   N Ԕ?@ x   H 3Ԕ?     N ?@   G Inventory"     N ? ,  G Inventory"     N" ?B   J Manufacturer" x   H 3Ԕ?|3 # ~2   N Ԕ?I ` ~2   N Ԕ?+ L B   TDo?`` B   TDo?` B   TDo?   ~B   NDo? p    Nd(fԔ? :Customer    N,Ԕ?& 8  :Customer    N /fԔ?   :Customer B   TDo?  B   TDo? ` ~B   ND?` `  !  N3 ?  ] `Market research data Scheduling information Engineering and design data Order flow and cash flowaa "  Bd7 ?&  vBIdeas and design to satisfy end customer Material flow Credit flowCCB #  TD3o?0 B $  TD3o?  B %  TD3o?B &  TD3o? ` B '  TD3o?P0B (  TD3o?  B ) B TDo? B * B TDo?B + B TDo?@ B , B TDo?@B - B TDo? B . B TDo?B / B TDo? `~B 0 B NDo?Z2 2  s *dT $ Z2 3  s *P `  Z2 4  s *( Z2 5  s *<H   0}a ? f̙33M      0 (  0R 0 s *̙` x 0 c $`   r 0 S     0 0 :  NPrimary Selection Criteria0Z2F  `` 1  0 `< 1  0 0`  ]%Supply demand at lowest possible cost&0Z2& 0 0@ 0 1  QSelect primarily for cost0Z2 0 <H ` <Low Cost F  `   0 `P J   0 0h u  IRespond quickly to changing requirements and demand to minimize stockoutsJ0Z2J  0 0ă   m5Select primarily for capacity, speed, and flexibility60Z26  0 <hǃ `R  <Response F `P   0 `P  0 00˃  s;Share market research; jointly develop products and options<0Z2< 0 0΃ P  g/Select primarily for product development skills00Z20 0 <p҃` ODifferentiation$H 0 0}a ? f̙33Y      8 (  8R 8 s *̙` x 8 c $4ۃ`    F `  8 `P  8 N܃FEFE  fProcess Characteristics 0Z 8 0  Y!Maintain high average utilization"0Z2" 8 <@p`w HLow Cost$  8 0P @ h0Invest in excess capacity and flexible processes10Z21 8 <F `  HResponse$   8 0 t<Modular processes that lend themselves to mass customization=0Z2=  8 0i p  MInventory Characteristics0Z2  8 0l`  r:Minimize inventory throughout the chain to hold down costs;0Z2;  8 0$P j @  IDevelop responsive system, with buffer stocks positioned to ensure supplyJ0Z2J  8 0j PX  m5Minimize inventory in the chain to avoid obsolescence60Z26 8 <4` ODifferentiation$H 8 0}a ? f̙33_      @ (  @R @ s *̙0px @ c $`    F `{d @ `{d @ HxFEFE̙  gLead-time Characteristics 0Z @ s *̙ n o7Shorten lead-time as long as it does not increase costs80Z28 @ 6d̙k`r HLow Cost$  @ s *̙K ; j2Invest aggressively to reduce production lead-time30Z23 @ 6x̙A `}  HResponse$   @ s *P!̙{ k3Invest aggressively to reduce development lead-time40Z24  @ 6$̙` ODifferentiation$  @ 6(̙?   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'OZU   pq(  p p C xv$C$C1 ?`   @W8 `  p`r2 p Bo?  r2 p Bo?VPM e r2 p Bo?of $ p Zh{$C$C1?` DMaterials Management -High transportation cost -High inventory costsEE# p Z$C$C1? cK CSupply Management -High costs -Scarcity: national or internationalDD)  p Zԋ$C$C1?3  ISource Management -Unique items -Custom-made items -High technology itemsJJ  p Z$C$C1?Wh P  9Purchasing Management -Commodity items -Standard products::H p 0}a ? 'OZ1   11EEx&1(  xt08 `" Ex`"Z Dx s *` T x c $ok M x 6  E Receiving  x 6\Up> @Dock V x  &BCDEXFboY'nc]]Wc#nd1^..0@` x 6ȩYe DPurchase  x 61> AOrder V x  &BCDEXFboZ(na[[Xa$ne1_/.0@`-    x 6D `  CPacking   x 6W y /  @List T  x c $o7 @  x 6 O  AOrder   x 6di| F Processing V x  &BCDEXFboZ~*ma[[Xa$m~e1a/.0@`v[ *  x 6Å i  CInvoice V x  &BCDEXFboY}'la[[Wa#l}d1^..0@`H  x 0DžcDl PReceivables Report"V x  &BCDEXFboY'na[[Wa#nd0^..0@`C l  x 6D˅ c  ACheck T x c $ov E  x 0υ <  QAccounts Receivable"T x c $o .  x 0ԅp :,  NAccounts Payable" x tBCCDE FmIC@  x B\CQDEF\(Q @` 7 x 6@؅E *  DMail$ x zBC4DE Fm4@;<HB x C m;+<{BB xB 3 mBB xB 3 mBBB xB 3 m5BB  xB 3 m  BB !xB 3 m ( BB "xB 3 m u BB #xB 3 mi  BB $xB 3 m  BB %xB 3 m \  &x B[CRDEF[R([[R @`k d  'x tBCDE Fm@x (x B[CQDEF[-Q[ @` H )x tBCDE Fm@d  *x B[CRDEF[-R[ @`[   +x tB]CDE FmW]@   ,x B\CRDEF\)R @`\ C  -x tB\CDE FmU\@ '  .x B[CRDEF[)R @`\ v  /x 6y ^  DMail$ 0x tBCDE Fm@; <}  1x B[CRDEF[.R[ @` r h  2x tBCDE Fmh@;<  3x B[CRDEF[.R[ @`  h[  4x BCDEFm22R2 @0 5x xB[CRDEF[R*[[R @`XT 6x c $o' E  7x 6XF$ h  E Reconcile  8x tBCODE FmJO@. }  9x B[CRDEF[-R[ @`r   :x # BCDEFocc{qj`RB3%DDa&4 DU cmr%3 BR `jq{      !/> N ]irvri]N>/!@`@`@`@`- Q _ ;x zBCDE F@ , = / !)@  4 =x B]C2DE0F8 ])]!XL >/ !)2@  = >x BCDEFm22 2 @0vB  ?x B[CRDEF[R*[[R @`X @x 6 A  DMail$ Ax T@$C$C1? `Customer (2  Bx T$C$C1?( " `Supplier (2 r Cx S HP0   H x 0}a ?    2(    C x,$C$C1 ?`   @  C x$C$C1 ?3 <$0  ,@ @`H  0}a ? 'OZ / T'(  T T C xr$C$C1 ?`  r @ T C x@r$C$C1 ?P p r ,@, @ `@ T C xr$C$C1 ?&  r ,@, @ `@% T N\r$C$C31?7 - Reasons for Making Reasons for Buying&.+,H T 0}a ? 'OZ 0 \(  \ \ C xA$C$C1 ?`  A @ \ C xtr$C$C1 ?P p A ,@ @`( \ C xr$C$C1 ?&  A ,@ @`( \ N7A$C$C31?7 + Reasons for Making Reasons for Buying,,*H \ 0}a ? 'OZ  =5$%(  x  c $``   8 hJ  %hJ   6Ah  HSupplier$   6TcA  J Suggestion$   6Hr8   EModel$  6r  GSavings$  6rh8S FRockwell"    6r8T  TUse passenger car door"   68h Mlocks on trucks"   6h8 8  CDodge"   6z8 r h Dtrucks"   6~8 F$280,000"   6}hS FRockwell"   6W  XSimplify design/substitute"  6dz  Qmaterials on manual"  6zK K window system"   6z8   EVarious"  6tz F$300,000"   6xzh"  @3M"  6ܹz "  VChange tooling for wood-"  6z  Ygrain panels to allow three"  6Pz 2 N  Yfrom one die instead of two"  6z8 "  FCaravan,"   6z8   EVoyager"  6z"  H $1,500,000"   6zh ~,  UTrico"   6A ,  PChange wiper-blade"  6A(   I formulation"   6a8 ,  EVarious"  6`b ,  F$140,000"    6Nh   J Leslie Metal"  ! 68jh EJ  BArts" " 6k w  [Exterior lighting suggestions" # 6\8   EVarious" $ 6B   H $1,500,000" H  0}a ? f̙33R ,  4( t 4l 4 C ``   r 4 S  s   l 4 C P Ps   H 4 0}a ? ff333  %ed!(  dr d S cA`  [ or `P  ed #"* wP  Ad < ?+P  B ?d <d ?w +  XCircuit boards =d <[?+w  ]Distribution System ;d <X[?+  [Forward Integration 9d <1? P  U Baked Goods   7d <Hl8?w   iComputers, watches, calculators   5d <L? w  QDealers 3d <h?   bFinished goods (customers) d <A?rP+ W Flour Milling d <A?w r+ ]Integrated Circuits d <@A?rw + U Automobiles   d <PA?r+ ^Current Transformation d <`A?yPr T  d <TA?w yr T   d <A?yw r OSteel  d <ZA?yr \Backward Integration  d <ط[?Py QFarming  d <[?w y QSilicon  d <[?w y RIron ore   d <S[?y `Raw material (suppliers) d <3[?`P l Examples of Vertical Integration!! d <L)[?` `Vertical Integration`B d 0o ?`P`ZB d s *1 ?PZB d s *1 ?yPyZB d s *1 ?rPr`B d 0o ? P `B d 0o ?` ZB d s *1 ?` `B d 0o ?P`P ZB "d s *1 ?w w ZB #d s *1 ? ZB 4d s *1 ? P ZB ?@ABCDEFGHIJKLMNOPQRSTUVWXYZ[\]^_`abcdefghijklmnopqrstuvwxyz{|}~supplier s supplier Objective: Maximize value & lower wastevCj""(Ci"!(The Supply-Chain The Supply Chain Material Costs in Supply-Chain P  )Supply-Chain Support for Overall Strategy*P*(Supplier s goal 0Z 5Supply-Chain Support for Overall Strategy - continued6P6  5Supply-Chain Support for Overall Strategy - continued6P6 Global Supply-Chain IssuesSupply chains in a global environment must be: Flexible enough to react to sudden changes in parts availability, distribution, or shipping channels, import duties, and currency rates Able to use the latest computer and transmission technologies to schedule and manage the shipment of parts in and finished products out Staffed with local specialists to handle duties, trade, freight, customs and political issues0/ZnZ/ n PurchasingAcquisition of goods & services Activities Help decide whether to make or buy Identify sources of supply Select suppliers & negotiate contracts Control vendor performance Importance Major cost center Affects quality of final productn+ 3 + 2(Supply-Chain Costs as a Percent of Sales)P)BAll industry Automobile Food Lumber Paper Petroleum Transportation 52% 67% 60% 61% 55% 79% 62%GDollars of Additional Sales Needed to Equal 1$ Saved Through PurchasingHFG$%Objectives of the Purchasing Function&P&Help identify the products and services that can be best obtained externally; and Develop, evaluate, and determine the best supplier, price, and delivery for those products and servicesThe Purchasing Focus0 Traditional Purchasing Process!Purchasing Techniques0Drop shipping and special packaging Blanket orders Invoiceless purchasing Electronic ordering and funds transfer Electronic data interchange (EDI) Stockless purchasing Standardization OutsourcingZi.Make/Buy Considerations,Maintain core competencies and protect personnel from layoff Lower production cost Unsuitable suppliers Assure adequate supply Utilize surplus labor and make a marginal contribution Frees management to deal with its primary business Lower acquisition cost Preserve supplier commitment Obtain technical or management ability Inadequate capacityj/#Make/Buy Considerations - Continued$Z$,Obtain desired quantity Remove supplier collusion Obtain a unique item that would entail a prohibitive commitment from the supplier Protect proprietary design or quality Increase or maintain size of company *Z Reduce inventory costs Ensure flexibility and alternate source of supply Inadequate managerial or technical resources Reciprocity Item is protected by patent or trade secret #Purchasing StrategiesPlans to help achieve company mission Affect long-term competitive position Strategic options Many suppliers Few suppliers Keiretsu network Vertical integration Virtual company&^S^S$Supply-Chain StrategiesNegotiate with many suppliers; play one supplier against another Develop long-term  partnering arrangements with a few suppliers who will work with you to satisfy the end customer Vertically integrate; buy the actual supplier Keiretsu - have your suppliers become part of a company coalition Create a virtual company that uses suppliers on an as-needed basis.jj%Many Suppliers StrategyBMany sources per item Adversarial relationship Short-term Little openness Negotiated, sporadic PO s High prices Infrequent, large lots Delivery to receiving dock&Few Suppliers Strategy1 or few sources per item Partnership (JIT) Long-term, stable On-site audits & visits Exclusive contracts Low prices (large orders) Frequent, small lots Delivery to point of use'bDaimler Chrysler s Supplier Cost Reduction Effort2P2b+'Purchasers Ties Themselves to SuppliersTactic Reduce total number of suppliers Certify suppliers Ask for JIT delivery from key suppliers Involve key suppliers in new product design Develop software linkages to suppliers . Results Average 20% reduction in 5 years Almost 40% of all companies surveyed were themselves currently certified About 60% ask for this About 54% do this Almost 80% claim to do this About 50% claim this; about 15% more than have EDI links to suppliers2ZZ(Vertical Integration StrategyAbility to produce goods previously purchased Setup operations Buy supplier Make-buy issue Major financial commitment Hard to do all things wellB.l dE .E)Forms of Vertical IntegrationP,m0/Vertical Integration Can be Forward or Backward*Keiretsu Network Strategy Japanese word for  affiliated chain System of mutual alliances and cross-ownership Company stock is held by allied firms Lowers need for short-term profits Links manufacturers, suppliers, distributors, & lenders  Partnerships extend across entire supply chainU& # 81 U%#8 0n1Virtual CompaniesCompanies that rely on a variety of supplier relationships to provide services on demand. Also known as hollow corporations, or network corporations+Virtual Company StrategyNetwork of independent companies Linked by technology PC s, faxes, Internet etc. Each contributes core competencies Typically provide services Payroll, editing, designing May be long or short-term Usually, only until opportunity is met!>'!=  ', Vendor Selection StepsVendor evaluation Identifying & selecting potential vendors Vendor development Integrating buyer & supplier Example: Electronic data exchange Negotiations Results in contract Specifies period of agreement, price, delivery terms etc.*  "  N *" N-!Vendor Selection Rating Form."Supplier Selection CriteriaECompany Financial stability Management Location Product Quality Priced((  HService Delivery on time Condition on arrival Technical support Training*AA/#Negotiation StrategiesThree types: cost-based price model - supplier opens its books to purchaser; price based upon fixed cost plus escalation clause for materials and labor market-based price model - published price or index competitive bidding - potential suppliers bid for contractd  fuff(0$Managing the Supply-ChainOptions: Postponement Channel assembly Drop shipping Blanket orders Invoiceless purchasing Electronic ordering and funds transfer Stockless purchasing Standardization Internet purchasing (e-procurement): ZZ 1%)Managing the Supply-Chain - Other Options*Z*Establishing lines of credit for suppliers Reducing bank  float Coordinating production and shipping schedules with suppliers and distributors Sharing market research Making optimal use of warehouse space2&Materials ManagementIntegrates all materials functions Purchasing Inventory management Production control Inbound traffic Warehousing and stores Incoming quality control Objective: Efficient, low cost operationsD#Zs0Z*Z# s* 3'Goods Movement Options0Trucking Railways Airfreight Waterways Pipelines4(!Supply-Chain Performance Compared"F"/5679:;<=> ? @ A B CDEFGHIJLMNOPQRSTU V!W"X#Y$Z%[&\'](d,f-h.k/l0!  2da(  dr d S cA`  [ r wP  d #"* wP  Ad < ?B P  B ?d <d ?w B   XCircuit boards =d <[?B w   ]Distribution System ;d <X[?B   [Forward Integration 9d <1? P  U Baked Goods   7d <Hl8?w    iComputers, watches, calculators   5d <L? w  QDealers 3d <h?   bFinished goods (customers) d <A?PB  W Flour Milling d <A?w B  ]Integrated Circuits d <@A?w B  U Automobiles   d <PA?B  ^Current Transformation d <`A?P T  d <TA?w  T   d <A?w  OSteel  d <ZA? \Backward Integration  d <ط[?P QFarming  d <[?w  QSilicon  d <[?w  RIron ore   d <S[? `Raw material (suppliers) d <3[?wP l Examples of Vertical Integration!! d <L)[?w `Vertical Integration`B d 0o ?ww`B d 0o ?  `B d 0o ?w`B d 0o ?PwP`B fd 0o ?wPw`B gd 0o ?`B id 0o ?PP`B kd 0o ?`B qd 0o ?PP`B sd 0o ?B `B yd 0o ?PPB `B {d 0o ?B  `B d 0o ?PB P `B d 0o ? `B d 0o ?P P `B d 0o ? w `B d 0o ?w  `B d 0o ? P XB d 0D1H00XB d 0D1 00XB d 0D1, XB d 0D10 XB d 0D1`XB d 0D1`XB d 0D1 00p H d 0}a ? ff333   h$(  hr h S i `   r h S (    H h 0}a ? ff333   `:(  p  HA1?P "   TL2$C$C1? D  f 1995 Corel Corp. x  c $x`     C xX$C$C1 ?`(x <$ 0  ,@ @`H  0}a ?     @8p( G K   C xǐ$C$C1 ?@-<$ 0  ,@ @`x  c $Ȑ`   H  0}a ? p "  (    C x֐$C$C1 ?   2 ,@ @`  C xې$C$C1 ?K =-  ,@ @`x  c $ސ`   H  0}a ?  # *(  x  c $t`   r  S 03   H  0}a ? f̙33r,Z+ ). Qm ## wZCn](@   ) Ǻ2Microsoft ClipArt Gallery $MS_ClipArt_Gallery02Microsoft ClipArt Gallery/ 00DArial NarrowLкv 0( 0h"DSymbolarrowLкv 0( 0h DArialarrowLкv 0( 0h"0DTimes New Romanкv 0( 0h ` .  @n?" dd@  @@``    x_`     GP m X^< T>VD X2GG,N,NP6TV<WZVDXXGXLbXXZ,N8'346$R     4 5Z7/ :#! j?& AF,.6: I!&> B#M%G&I'LN)P*R+T,U-V.X,"@YZ[\]^_`abcdefr$3x!tV$di$2$ u'[Q8C*2$SWqyB/2$G KgۅFO!^ /q$2$ *ΎAf;mOfRib$d9woL/e 2$Kϒ}NnkPY c $ f̙f33@ g42d2dv 0p@p<4dddd` 0LѺCg4KdKdv 0p@ ppuʚ;2Nʚ;<4!d!d{ 0<4dddd{ 0___PPT9/ 0. ./ /? -O =D    OutlineGLOBAL COMPANY PROFILE: VOLKSWAGEN THE STRATEGIC IMPORTANCE OF THE SUPPLY-CHAIN Global Supply-Chain Issues SUPPLY-CHAIN ECONOMICS Make-or-Buy Decisions Outsourcing bQ"Q"Outline - ContinuedSUPPLY-CHAIN STRATEGIES Many Suppliers Few Suppliers Vertical Integration Keiretsu Networks Virtual Companies Managing the Supply Chain Issues In an Integrated Supply Chain Opportunities in an Integrated Supply ChainTVQVQe,Outline - ContinuedINTERNET PURCHASING VENDOR SELECTION Vendor Evaluation Vendor Development Negotiations MATERIALS MANAGEMENT BENCHMARKING SUPPLY-CHAIN MANAGEMENTH%Z2Z:Z%1:Learning ObjectivesWhen you complete this chapter, you should be able to : Identify or Define: Supply-chain management Purchasing Outsourcing E-procurement Materials management Keiretsu Virtual companiesT8mF8fmg-Learning ObjectivesWhen you complete this chapter, you should be able to : Describe or Explain: Supply-Chain Strategies Purchasing strategies Approaches to negotiations `8I8fI Volkswagen8Brazilian plant employs 1000 workers 200 work for VW 800 work for other contractors: Rockwell International, Cummins Engines, Deluge Automotiva, MWM, Remon and VDO, etc. VW responsible for overall quality, marketing, research and design VW looks to innovative supply-chain to improve quality and drive down costs\%0U%.U  VolkswagenxUnusual elements: VW is buying not only materials, but also the labor and related services Suppliers are integrated tightly into VW s own network, right down to assembly work in the plant 6Supply-Chain Management0Planning, organizing, directing, & controlling flows of materials Begins with raw materials Continues through internal operations Ends with distribution of finished goods Involves everyone in supply-chain Example: Your supplier s supplier Objective: Maximize value & lower wastevCj""(Ci"!(The Supply-Chain The Supply Chain Material Costs in Supply-Chain P  )Supply-Chain Support for Overall Strategy*P*(Supplier s goal 0Z 5Supply-Chain Support for Overall Strategy - continued6P6  5Supply-Chain Support for Overall Strategy - continued6P6 Global Supply-Chain IssuesSupply chains in a global environment must be: Flexible enough to react to sudden changes in parts availability, distribution, or shipping channels, import duties, and currency rates Able to use the latest computer and transmission technologies to schedule and manage the shipment of parts in and finished products out Staffed with local specialists to handle duties, trade, freight, customs and political issues0/ZnZ/ n PurchasingAcquisition of goods & services Activities Help decide whether to make or buy Identify sources of supply Select suppliers & negotiate contracts Control vendor performance Importance Major cost center Affects quality of final productn+ 3 + 2(Supply-Chain Costs as a Percent of Sales)P)BAll industry Automobile Food Lumber Paper Petroleum Transportation 52% 67% 60% 61% 55% 79% 62%GDollars of Additional Sales Needed to Equal 1$ Saved Through PurchasingHFG$%Objectives of the Purchasing Function&P&Help identify the products and services that can be best obtained externally; and Develop, evaluate, and determine the best supplier, price, and delivery for those products and servicesThe Purchasing Focus0 Traditional Purchasing Process!Purchasing Techniques0Drop shipping and special packaging Blanket orders Invoiceless purchasing Electronic ordering and funds transfer Electronic data interchange (EDI) Stockless purchasing Standardization OutsourcingZi.Make/Buy Considerations,Maintain core competencies and protect personnel from layoff Lower production cost Unsuitable suppliers Assure adequate supply Utilize surplus labor and make a marginal contribution Frees management to deal with its primary business Lower acquisition cost Preserve supplier commitment Obtain technical or management ability Inadequate capacityj/#Make/Buy Considerations - Continued$Z$,Obtain desired quantity Remove supplier collusion Obtain a unique item that would entail a prohibitive commitment from the supplier Protect proprietary design or quality Increase or maintain size of company *Z Reduce inventory costs Ensure flexibility and alternate source of supply Inadequate managerial or technical resources Reciprocity Item is protected by patent or trade secret #Purchasing StrategiesPlans to help achieve company mission Affect long-term competitive position Strategic options Many suppliers Few suppliers Keiretsu network Vertical integration Virtual company&^S^S$Supply-Chain StrategiesNegotiate with many suppliers; play one supplier against another Develop long-term  partnering arrangements with a few suppliers who will work with you to satisfy the end customer Vertically integrate; buy the actual supplier Keiretsu - have your suppliers become part of a company coalition Create a virtual company that uses suppliers on an as-needed basis.jj%Many Suppliers StrategyBMany sources per item Adversarial relationship Short-term Little openness Negotiated, sporadic PO s High prices Infrequent, large lots Delivery to receiving dock&Few Suppliers Strategy1 or few sources per item Partnership (JIT) Long-term, stable On-site audits & visits Exclusive contracts Low prices (large orders) Frequent, small lots Delivery to point of use'bDaimler Chrysler s Supplier Cost Reduction Effort2P2b+'Purchasers Ties Themselves to SuppliersTactic Reduce total number of suppliers Certify suppliers Ask for JIT delivery from key suppliers Involve key suppliers in new product design Develop software linkages to suppliers . Results Average 20% reduction in 5 years Almost 40% of all companies surveyed were themselves currently certified About 60% ask for this About 54% do this Almost 80% claim to do this About 50% claim this; about 15% more than have EDI links to suppliers2ZZ(Vertical Integration StrategyAbility to produce goods previously purchased Setup operations Buy supplier Make-buy issue Major financial commitment Hard to do all things wellB.l dE .E)Forms of Vertical IntegrationP,m0/Vertical Integration Can be Forward or Backward*Keiretsu Network Strategy Japanese word for  affiliated chain System of mutual alliances and cross-ownership Company stock is held by allied firms Lowers need for short-term profits Links manufacturers, suppliers, distriementGoods Movement Options"Supply-Chain Performance Co_>*achonkachonkRn Swearingenmpared  Fonts UsedDesign TemplateEmbedded OLE Servers Slide Titles2butors, & lenders  Partnerships extend across entire supply chainU& # 81 U%#8 0n1Virtual CompaniesCompanies that rely on a variety of supplier relationships to provide services on demand. Also known as hollow corporations, or network corporations+Virtual Company StrategyNetwork of independent companies Linked by technology PC s, faxes, Internet etc. Each contributes core competencies Typically provide services Payroll, editing, designing May be long or short-term Usually, only until opportunity is met!>'!=  '0$Managing the Supply-ChainOptions: Postponement Channel assembly Drop shipping Blanket orders Invoiceless purchasing Electronic ordering and funds transfer Stockless purchasing Standardization Internet purchasing (e-procurement): ZZ 1%)Managing the Supply-Chain - Other Options*Z*Establishing lines of credit for suppliers Reducing bank  float Coordinating production and shipping schedules with suppliers and distributors Sharing market research Making optimal use of warehouse spaceo2,Successful Supply-Chain Management Requires:DA mutual agreement on goals Trust Compatible organizational culturesp3$Issues in an Integrated Supply-Chain(Local optimization Incentives Large lotsq4+Opportunities in an Integrated Supply-ChainGeneration of accurate  pull data Reduction of lot size Single stage control of replenishmentr5Vendor Managed Inventory (VMI)Postponement  keeps product generic as long as possible Channel Assembly  sends to distributor individual components and modules rather than finished goods Drop Shipping and Special Packaging  supplier will ship to end consumer rather than to seller Blanket Orders  a long-term purchase commitment to a supplier for items that are to be delivered against short-term releases to ship Standardization  reducing the number of variations in materials and components Electronic Ordering and Funds Transfer   paperless ordering and 100% material acceptance, payment by  wire CZC, Vendor Selection StepsVendor evaluation Identifying & selecting potential vendors Vendor development Integrating buyer & supplier Example: Electronic data exchange Negotiations Results in contract Specifies period of agreement, price, delivery terms etc.*  "  N *" N."Supplier Selection CriteriaECompany Financial stability Management Location Product Quality Priced((  HService Delivery on time Condition on arrival Technical support Training*AA-!Vendor Selection Rating Form/#Negotiation StrategiesThree types: cost-based price model - supplier opens its books to purchaser; price based upon fixed cost plus escalation clause for materials and labor market-based price model - published price or index competitive bidding - potential suppliers bid for contractd  fuff(2&Logistics ManagementIntegrates all materials functions Purchasing Inventory management Production control Inbound traffic Warehousing and stores Incoming quality control Objective: Efficient, low cost operationsD#Zs0Z*Z# s* 3'Goods Movement Options0Trucking Railways Airfreight Waterways Pipelines4(!Supply-Chain Performance Compared"F"/5679:;<=> ? @ A B CDEFGHIJLMNOPQRSTU V!W"X#Y$Z%[&\'](d,f-h.k/l0  0l$(  lr l S x `   r l S 4[ [ H l 0}a ? ff333  @p$(  pr p S  9 `   r p S [ [ H p 0}a ? ff333  Pt$(  tr t S  `   r t S <[ [ H t 0}a ? ff333  `x$(  xr x S l `   r x S L2 `{    H x 0}a ? ff333 &  $(    TA ?1? E X $0!0x  c $`     C x$C$C1 ?3 <$ 0  ,@ @`H  0}a ?  ' *( E@Ex;FE x  c $t`   r  S 0 50   H  0}a ? f̙33 ( JB ( 4EE@Ex;F x  c $@2`  2 8 @r  @r   0p28  ? Typical Firms 2  0t2L EBenchmark Firms8P2j@ @`  @`r Z  s *3@`  - 6`[R  b,Administrative costs as percent of purchases-- / <k[p  @3.3%  0 <[( @0.8%  G <T[R. OLead time (weeks)" H <[= /  >15  I <xG[/$ =8  ` <rARu7 5  YTime spent in placing order" a <tA v\  F 42 minutes  b <wAv-\  F 15 minutes  y <|{AR ^ |  [Percentage of late deliveries" z <|A   ?33%  { <|A& &  >2%   <xJAR   ]Percentage of rejected material"   <IAp    @1.5%   <,DA +  B.0001%   <4ARK  ZNumber of shortages per year"  <,A L 2  ?400   <PAL $2  =4 Z  s *3@ `pZ  s *3@p` Z  s *3@ ` Z  s *3@ `` `  0P  H  0}a ? f̙33r,20eBEGo@:<>y@& w[rM\(@   * 2Microsoft ClipArt Gallery $MS_ClipArt_Gallery02Microsoft ClipArt Gallery/ 00DArial Narrow,|dv 0|( 0h"DSymbolarrow,|dv 0|( 0h DArialarrow,|dv 0|( 0h"0DTimes New Roman|dv 0|( 0 ` .  @n?" dd@  @@``    a`     GP m 2^<@a .D?2RL4L4%Wa.]0Q.D2229I22QLN8'346$R:;;==?B@UAV:ZC7G:/E @[GH8  j^ J F/ & 8 #73J$% )&%,'KaLb./12L !<Q>S5I+*"#MNr$3x!tV$di$2$ u'[Q8C*2$SWqyB/2$G KgۅFO!^ /q$2$ *ΎAf;mOfRib$d9woL/e 2$Kϒ}NnkPY c $ f̙f33@ g42d2dv 0pp@p<4dddd` 0,g4KdKdv 0pp@ ppuʚ;2Nʚ;<4!d!d{ 0<4dddd{ 0___PPT9/ 0. ./ /? -O =C    OutlineGLOBAL COMPANY PROFILE: VOLKSWAGEN THE STRATEGIC IMPORTANCE OF THE SUPPLY-CHAIN Global Supply-Chain Issues SUPPLY-CHAIN ECONOMICS Make-or-Buy Decisions Outsourcing bQ"Q"Outline - ContinuedSUPPLY-CHAIN STRATEGIES Many Suppliers Few Suppliers Vertical Integration Keiretsu Networks Virtual Companies Managing the Supply Chain Issues In an Integrated Supply Chain Opportunities in an Integrated Supply ChainLVQVQe,Outline - ContinuedINTERNET PURCHASING VENDOR SELECTION Vendor Evaluation Vendor Development Negotiations MATERIALS MANAGEMENT BENCHMARKING SUPPLY-CHAIN MANAGEMENTH%Z2Z:Z%1:Learning ObjectivesWhen you complete this chapter, you should be able to : Identify or Define: Supply-chain management Purchasing Outsourcing E-procurement Materials management Keiretsu Virtual companiesL8mF8fmg-Learning ObjectivesWhen you complete this chapter, you should be able to : Describe or Explain: Supply-Chain Strategies Purchasing strategies Approaches to negotiations `8I8fI Volkswagen8Brazilian plant employs 1000 workers 200 work for VW 800 work for other contractors: Rockwell International, Cummins Engines, Deluge Automotiva, MWM, Remon and VDO, etc. VW responsible for overall quality, marketing, research and design VW looks to innovative supply-chain to improve quality and drive down costs\%0U%.U  VolkswagenxUnusual elements: VW is buying not only materials, but also the labor and related services Suppliers are integrated tightly into VW s own network, right down to assembly work in the plant 6Supply-Chain Management0Planning, organizing, directing, & controlling flows of materials Begins with raw materials Continues through internal operations Ends with distribution of finished goods Involves everyone in supply-chain Example: Your supplier s supplier Objective: Maximize value & lower wastevCj""(Ci"!(The Supply-Chain The Supply Chain Material Costs in Supply-Chain P  )Supply-Chain Support for Overall Strategy*P*(Supplier s goal 0Z 5Supply-Chain Support for Overall Strategy - continued6P6  5Supply-Chain Support for Overall Strategy - continued6P6 Global Supply-Chain IssuesSupply chains in a global environment must be: Flexible enough to react to sudden changes in parts availability, distribution, or shipping channels, import duties, and currency rates Able to use the latest computer and transmission technologies to schedule and manage the shipment of parts in and finished products out Staffed with local specialists to handle duties, trade, freight, customs and political issues0/ZnZ/ ns6Importance of Purchasing@Major cost center Affects quality of final product Aids strategy$A @$(Supply-Chain Costs as a Percent of Sales)P)BAll industry Automobile Food Lumber Paper Petroleum Transportation 52% 67% 60% 61% 55% 79% 62%GDollars of Additional Sales Needed to Equal 1$ Saved Through PurchasingHFG$%Objectives of the Purchasing Function&P&Help identify the products and services that can be best obtained externally; and Develop, evaluate, and determine the best supplier, price, and delivery for those products and servicesThe Purchasing Focus0 Traditional Purchasing Process!Purchasing Techniques0Drop shipping and special packaging Blanket orders Invoiceless purchasing Electronic ordering and funds transfer Electronic data interchange (EDI) Stockless purchasing Standardization OutsourcingZi.Make/Buy Considerations,Maintain core competencies and protect personnel from layoff Lower production cost Unsuitable suppliers Assure adequate supply Utilize surplus labor and make a marginal contribution Frees management to deal with its primary business Lower acquisition cost Preserve supplier commitment Obtain technical or management ability Inadequate capacityj/#Make/Buy Considerations - Continued$Z$,Obtain desired quantity Remove supplier collusion Obtain a unique item that would entail a prohibitive commitment from the supplier Protect proprietary design or quality Increase or maintain size of company *Z Reduce inventory costs Ensure flexibility and alternate source of supply Inadequate managerial or technical resources Reciprocity Item is protected by patent or trade secret #Supply-Chain StrategiesPlans to help achieve company mission Affect long-term competitive position Strategic options Many suppliers Few suppliers Keiretsu network Vertical integration Virtual company&^S^S$Supply-Chain StrategiesNegotiate with many suppliers; play one supplier against another Develop long-term  partnering arrangements with a few suppliers who will work with you to satisfy the end customer Vertically integrate; buy the actual supplier Keiretsu - have your suppliers become part of a company coalition Create a virtual company that uses suppliers on an as-needed basis.jj%Many Suppliers StrategyBMany sources per item Adversarial relationship Short-term Little openness Negotiated, sporadic PO s High prices Infrequent, large lots Delivery to receiving dock&Few Suppliers Strategy1 or few sources per item Partnership (JIT) Long-term, stable On-site audits & visits Exclusive contracts Low prices (large orders) Frequent, small lots Delivery to point of use'bDaimler Chrysler s Supplier Cost Reduction Effort2P2b+(Tactics for Close Supplier Relationships)P)Tactic Reduce total number of suppliers Certify suppliers Ask for JIT delivery from key suppliers Involve key suppliers in new product design Develop software linkages to suppliers . Results Average 20% reduction in 5 years Almost 40% of all companies surveyed were themselves currently certified About 60% ask for this About 54% do this Almost 80% claim to do this About 50% claim this; about 15% more than have EDI links to suppliers2ZZ(Vertical Integration StrategyAbility to produce goods previously purchased Setup operations Buy supplier Make-buy issue Major financial commitment Hard to do all things wellB.l dE .E)Forms of Vertical IntegrationP,m0/Vertical Integration Can be Forward or Backward*Keiretsu Network Strategy Japanese word for  affiliated chain System of mutual alliances and cross-ownership Company stock is held by allied firms Lowers need for short-term profits Links manufacturers, suppliers, distributors, & lenders  Partnerships extend across entire supply chainU& # 81 U%#8 0n1Virtual CompaniesCompanies that rely on a variety of supplier relationships to provide services on demand. Also known as hollow corporations, or network corporations+Virtual Company StrategyNetwork of independent companies Linked by technology PC s, faxes, Internet etc. Each contributes core competencies Typically provide services Payroll, editing, designing May be long or short-term Usually, only until opportunity is met!>'!=  '0$Managing the Supply-ChainOptions: Postponement Channel assembly Drop shipping Blanket orders Invoiceless purchasing Electronic ordering and funds transfer Stockless purchasing Standardization Internet purchasing (e-procurement): ZZ 1%)Managing the Supply-Chain - Other Options*Z*Establishing lines of credit for suppliers Reducing bank  float Coordinating production and shipping schedules with suppliers and distributors Sharing market research Making optimal use of warehouse spaceo2,Successful Supply-Chain Management Requires:DA mutual agreement on goals Trust Compatible organizational culturesp3$Issues in an Integrated Supply-Chain(Local optimization Incentives Large lotsq4+Opportunities in an Integrated Supply-ChainGeneration of accurate  pull data Reduction of lot size Single stage control of replenishmentr5Vendor Managed Inventory (VMI)Postponement  keeps product generic as long as possible Channel Assembly  sends to distributor individual components and modules rather than finished goods Drop Shipping and Special Packaging  supplier will ship to end consumer rather than to seller Blanket Orders  a long-term purchase commitment to a supplier for items that are to be delivered against short-term releases to ship Standardization  reducing the number of variations in materials and components Electronic Ordering and Funds Transfer   paperless ordering and 100% material acceptance, payment by  wire CZC, Vendor Selection StepsVendor evaluation Identifying & selecting potential vendors Vendor development Integrating buyer & supplier Example: Electronic data exchange Negotiations Results in contract Specifies period of agreement, price, delivery terms etc.*  "  N *" N."Supplier Selection CriteriaECompany Financial stability Management Location Product Quality Priced((  HService Delivery on time Condition on arrival Technical support Training*AA-!Vendor Selection Rating Form/#Negotiation StrategiesThree types: cost-based price model - supplier opens its books to purchaser; price based upon fixed cost plus escalation clause for materials and labor market-based price model - published price or index competitive bidding - potential suppliers bid for contractd  fuff(2&Logistics ManagementIntegrates all materials functions Purchasing Inventory management Production control Inbound traffic Warehousing and stores Incoming quality control Objective: Efficient, low cost operationsD#Zs0Z*Z# s* 3'Goods Movement Options0Trucking Railways Airfreight Waterways Pipelines4(!Supply-Chain Performance Compared"F"/5679:;<=> ? @ A B CEFGHIJLMNOPQRSTU V!W"X#Y$Z%[&\'](d,f-h.k/l0t1 1 ; LD|(  | | S ~$C$C1 ? <$ 0  ,@ @`~ | s *\`   H | 0}a ?    `*( P   C xS5I+*"#MNr$3x!tV$di$2$ u'[Q8C*2$SWqyB/2$G KgۅFO!^ /q$2$ *ΎAf;mOfRib$d9woL/e 2$Kϒ}NnkPY c $ f̙f33@ g42d2dv 0p@p<4dddd` 0Lg4KdKdv 0p@ ppuʚ;2Nʚ;<4!d!d{ 0<4dddd{ 0___PPT9/ 0. ./ /? -O =D    OutlineGLOBAL COMPANY PROFILE: VOLKSWAGEN THE STRATEGIC IMPORTANCE OF THE SUPPLY-CHAIN Global Supply-Chain Issues SUPPLY-CHAIN ECONOMICS Make-or-Buy Decisions Outsourcing bQ"Q"Outline - ContinuedSUPPLY-CHAIN STRATEGIES Many Suppliers Few Suppliers Vertical Integration Keiretsu Networks Virtual Companies Managing the Supply Chain Issues In an Integrated Supply Chain Opportunities in an Integrated Supply ChainLVQVQe,Outline - ContinuedINTERNET PURCHASING VENDOR SELECTION Vendor Evaluation Vendor Development Negotiations MATERIALS MANAGEMENT BENCHMARKING SUPPLY-CHAIN MANAGEMENTH%Z2Z:Z%1:Learning ObjectivesWhen you complete this chapter, you should be able to : Identify or Define: Supply-chain management Purchasing Outsourcing E-procurement Materials management Keiretsu Virtual companiesL8mF8fmg-Learning ObjectivesWhen you complete this chapter, you should be able to : Describe or Explain: Supply-Chain Strategies Purchasing strategies Approaches to negotiations `8I8fI Volkswagen8Brazilian plant employs 1000 workers 200 work for VW 800 work for other contractors: Rockwell International, Cummins Engines, Deluge Automotiva, MWM, Remon and VDO, etc. VW responsible for overall quality, marketing, research and design VW looks to innovative supply-chain to improve quality and drive down costs\%0U%.U  VolkswagenxUnusual elements: VW is buying not only materials, but also the labor and related services Suppliers are integrated tightly into VW s own network, right down to assembly work in the plant 6Supply-Chain Management0Planning, organizing, directing, & controlling flows of materials Begins with raw materials Continues through internal operations Ends with distribution of finished goods Involves everyone in supply-chain Example: Your supplier s supplier Objective: Maximize value & lower wastevCj""(Ci"!(The Supply-Chain The Supply Chain Material Costs in Supply-Chain P  )Supply-Chain Support for Overall Strategy*P*(Supplier s goal 0Z 5Supply-Chain Support for Overall Strategy - continued6P6  5Supply-Chain Support for Overall Strategy - continued6P6 Global Supply-Chain IssuesSupply chains in a global environment must be: Flexible enough to react to sudden changes in parts availability, distribution, or shipping channels, import duties, and currency rates Able to use the latest computer and transmission technologies to schedule and manage the shipment of parts in and finished products out Staffed with local specialists to handle duties, trade, freight, customs and political issues0/ZnZ/ ns6Importance of PurchasingkMajor cost center Affects quality of final product Aids strategy of low cost, response, and differentiation$l k$(Supply-Chain Costs as a Percent of Sales)P)BAll industry Automobile Food Lumber Paper Petroleum Transportation 52% 67% 60% 61% 55% 79% 62%GDollars of Additional Sales Needed to Equal 1$ Saved Through PurchasingHFG$%Objectives of the Purchasing Function&P&Help identify the products and services that can be best obtained externally; and Develop, evaluate, and determine the best supplier, price, and delivery for those products and servicesThe Purchasing Focus0 Traditional Purchasing Process!Purchasing Techniques0Drop shipping and special packaging Blanket orders Invoiceless purchasing Electronic ordering and funds transfer Electronic data interchange (EDI) Stockless purchasing Standardization OutsourcingZi.Make/Buy Considerations,Maintain core competencies and protect personnel from layoff Lower production cost Unsuitable suppliers Assure adequate supply Utilize surplus labor and make a marginal contribution Frees management to deal with its primary business Lower acquisition cost Preserve supplier commitment Obtain technical or management ability Inadequate capacityj/#Make/Buy Considerations - Continued$Z$,Obtain desired quantity Remove supplier collusion Obtain a unique item that would entail a prohibitive commitment from the supplier Protect proprietary design or quality Increase or maintain size of company *Z Reduce inventory costs Ensure flexibility and alternate source of supply Inadequate managerial or technical resources Reciprocity Item is protected by patent or trade secret #Supply-Chain StrategiesPlans to help achieve company mission Affect long-term competitive position Strategic options Many suppliers Few suppliers Keiretsu network Vertical integration Virtual company&^S^S$Supply-Chain StrategiesNegotiate with many suppliers; play one supplier against another Develop long-term  partnering arrangements with a few suppliers who will work with you to satisfy the end customer Vertically integrate; buy the actual supplier Keiretsu - have your suppliers become part of a company coalition Create a virtual company that uses suppliers on an as-needed basis.jj%Many Suppliers StrategyBMany sources per item Adversarial relationship Short-term Little openness Negotiated, sporadic PO s High prices Infrequent, large lots Delivery to receiving dock&Few Suppliers Strategy1 or few sources per item Partnership (JIT) Long-term, stable On-site audits & visits Exclusive contracts Low prices (large orders) Frequent, small lots Delivery to point of use'bDaimler Chrysler s Supplier Cost Reduction Effort2P2b+(Tactics for Close Supplier Relationships)P)Tactic Reduce total number of suppliers Certify suppliers Ask for JIT delivery from key suppliers Involve key suppliers in new product design Develop software linkages to suppliers . Results Average 20% reduction in 5 years Almost 40% of all companies surveyed were themselves currently certified About 60% ask for this About 54% do this Almost 80% claim to do this About 50% claim this; about 15% more than have EDI links to suppliers2ZZ(Vertical Integration StrategyAbility to produce goods previously purchased Setup operations Buy supplier Make-buy issue Major financial commitment Hard to do all things wellB.l dE .E)Forms of Vertical IntegrationP,m0/Vertical Integration Can be Forward or Backward*Keiretsu Network Strategy Japanese word for  affiliated chain System of mutual alliances and cross-ownership Company stock is held by allied firms Lowers need for short-term profits Links manufacturers, suppliers, distributors, & lenders  Partnerships extend across entire supply chainU& # 81 U%#8 0n1Virtual CompaniesCompanies that rely on a variety of supplier relationships to provide services on demand. Also known as hollow corporations, or network corporations+Virtual Company StrategyNetwork of independent companies Linked by technology PC s, faxes, Internet etc. Each contributes core competencies Typically provide services Payroll, editing, designing May be long or short-term Usually, only until opportunity is met!>'!=  '0$Managing the Supply-ChainOptions: Postponement Channel assembly Drop shipping Blanket orders Invoiceless purchasing Electronic ordering and funds transfer Stockless purchasing Standardization Internet purchasing (e-procurement): ZZ 1%)Managing the Supply-Chain - Other Options*Z*Establishing lines of credit for suppliers Reducing bank  float Coordinating production and shipping schedules with suppliers and distributors Sharing market research Making optimal use of warehouse spaceo2,Successful Supply-Chain Management Requires:DA mutual agreement on goals Trust Compatible organizational culturesp3$Issues in an Integrated Supply-Chain(Local optimization Incentives Large lotsq4+Opportunities in an Integrated Supply-ChainGeneration of accurate  pull data Reduction of lot size Single stage control of replenishmentr5Vendor Managed Inventory (VMI)Postponement  keeps product generic as long as possible Channel Assembly  sends to distributor individual components and modules rather than finished goods Drop Shipping and Special Packaging  supplier will ship to end consumer rather than to seller Blanket Orders  a long-term purchase commitment to a supplier for items that are to be delivered against short-term releases to ship Standardization  reducing the number of variations in materials and components Electronic Ordering and Funds Transfer   paperless ordering and 100% material acceptance, payment by  wire CZC, Vendor Selection StepsVendor evaluation Identifying & selecting potential vendors Vendor development Integrating buyer & supplier Example: Electronic data exchange Negotiations Results in contract Specifies period of agreement, price, delivery termRoot EntrydO)KI) PicturesCurrent User!,SummaryInformation(Hs etc.*  "  N *" N."Supplier Selection CriteriaECompany Financial stability Management Location Product Quality Priced((  HService Delivery on time Condition on arrival Technical support Training*AA-!Vendor Selection Rating Form/#Negotiation StrategiesThree types: cost-based price model - supplier opens its books to purchaser; price based upon fixed cost plus escalation clause for materials and labor market-based price model - published price or index competitive bidding - potential suppliers bid for contractd  fuff(2&Logistics ManagementIntegrates all materials functions Purchasing Inventory management Production control Inbound traffic Warehousing and stores Incoming quality control Objective: Efficient, low cost operationsD#Zs0Z*Z# s* 3'Goods Movement Options0Trucking Railways Airfreight Waterways Pipelines4(!Supply-Chain Performance Compared"F"/5679:;<=> ? @ A B CEFGHIJLMNOPQRSTU V!W"X#Y$Z%[&\'](d,f-h.k/l0t1 1 ; LD|(  | | S ~$C$C1 ? <$ 0  ,@ @`~ | s *\`   H | 0}a ? rs!6 J$t\(@   + 2Microsoft ClipArt Gallery $MS_ClipArt_Gallery02Microsoft ClipArt Gallery/ 00DArial NarrowLv 0( 0h"DSymbolarrowLv 0( 0h DArialarrowLv 0( 0h"0DTimes New Romanv 0( 0h ` .  @n?" dd@  @@``    a`     GP m <^<K!7DJ<[   ? ?)_7":\7D<< <DT<<\ N8'346$R 9:>?@ZA7B/CCjJK F9 !S'T%&  #) +W)3+)-2  *6778<   ;=#*,/0 Hr$3x!tV$di$2$ u'[Q8C*2$SWqyB/2$G KgۅFO!^ /q$2$ *ΎAf;mOfRib$d9woL/e 2$Kϒ}NnkPY c $ f̙f33@ g42d2dv 0,p0 p<4dddd` 0Lg4KdKdv 0p@ ppuʚ;2Nʚ;<4!d!d{ 0<4dddd{ 0___PPT9/ 0. ./ /? -O =D    OutlineGLOBAL COMPANY PROFILE: VOLKSWAGEN THE STRATEGIC IMPORTANCE OF THE SUPPLY-CHAIN Global Supply-Chain Issues SUPPLY-CHAIN ECONOMICS Make-or-Buy Decisions Outsourcing bQ"Q"Outline - ContinuedSUPPLY-CHAIN STRATEGIES Many Suppliers Few Suppliers Vertical Integration Keiretsu Networks Virtual Companies Managing the Supply Chain Issues In an Integrated Supply Chain Opportunities in an Integrated Supply ChainLVQVQe,Outline - ContinuedINTERNET PURCHASING VENDOR SELECTION Vendor Evaluation Vendor Development Negotiations MATERIALS MANAGEMENT BENCHMARKING SUPPLY-CHAIN MANAGEMENTH%Z2Z:Z%1:Learning ObjectivesWhen you complete this chapter, you should be able to : Identify or Define: Supply-chain management Purchasing Outsourcing E-procurement Materials management Keiretsu Virtual companiesL8mF8fmg-Learning ObjectivesWhen you complete this chapter, you should be able to : Describe or Explain: Supply-Chain Strategies Purchasing strategies Approaches to negotiations `8I8fI Volkswagen8Brazilian plant employs 1000 workers 200 work for VW 800 work for other contractors: Rockwell International, Cummins Engines, Deluge Automotiva, MWM, Remon and VDO, etc. VW responsible for overall quality, marketing, research and design VW looks to innovative supply-chain to improve quality and drive down costs\%0U%.U  VolkswagenxUnusual elements: VW is buying not only materials, but also the labor and related services Suppliers are integrated tightly into VW s own network, right down to assembly work in the plant 6Supply-Chain Management0Planning, organizing, directing, & controlling flows of materials Begins with raw materials Continues through internal operations Ends with distribution of finished goods Involves everyone in supply-chain Example: Your supplier s supplier Objective: Maximize value & lower wastevCj""(Ci"!(The Supply-Chain The Supply Chain Material Costs in Supply-Chain P  )Supply-Chain Support for Overall Strategy*P*(Supplier s goal 0Z 5Supply-Chain Support for Overall Strategy - continued6P6  5Supply-Chain Support for Overall Strategy - continued6P6 Global Supply-Chain IssuesSupply chains in a global environment must be: Flexible enough to react to sudden changes in parts availability, distribution, or shipping channels, import duties, and currency rates Able to use the latest computer and transmission technologies to schedule and manage the shipment of parts in and finished products out Staffed with local specialists to handle duties, trade, freight, customs and political issues0/ZnZ/ ns6Importance of PurchasingkMajor cost center Affects quality of final product Aids strategy of low cost, response, and differentiation$l k$(Supply-Chain Costs as a Percent of Sales)P)BAll industry Automobile Food Lumber Paper Petroleum Transportation 52% 67% 60% 61% 55% 79% 62%GDollars of Additional Sales Needed to Equal 1$ Saved Through PurchasingHFG$%Objectives of the Purchasing Function&P&Help identify the products and services that can be best obtained externally; and Develop, evaluate, and determine the best supplier, price, and delivery for those products and servicesThe Purchasing Focus0 Traditional Purchasing Process!Purchasing Techniques0Drop shipping and special packaging Blanket orders Invoiceless purchasing Electronic ordering and funds transfer Electronic data interchange (EDI) Stockless purchasing Standardization OutsourcingZi.Make/Buy Considerations,Maintain core competencies and protect personnel from layoff Lower production cost Unsuitable suppliers Assure adequate supply Utilize surplus labor and make a marginal contribution Frees management to deal with its primary business Lower acquisition cost Preserve supplier commitment Obtain technical or management ability Inadequate capacityj/#Make/Buy Considerations - Continued$Z$,Obtain desired quantity Remove supplier collusion Obtain a unique item that would entail a prohibitive commitment from the supplier Protect proprietary design or quality Increase or maintain size of company *Z Reduce inventory costs Ensure flexibility and alternate source of supply Inadequate managerial or technical resources Reciprocity Item is protected by patent or trade secret #Supply-Chain StrategiesPlans to help achieve company mission Affect long-term competitive position Strategic options Many suppliers Few suppliers Keiretsu network Vertical integration Virtual company&^S^S$Supply-Chain StrategiesNegotiate with many suppliers; play one supplier against another Develop long-term  partnering arrangements with a few suppliers who will work with you to satisfy the end customer Vertically integrate; buy the actual supplier Keiretsu - have your suppliers become part of a company coalition Create a virtual company that uses suppliers on an as-needed basis.jj%Many Suppliers StrategyBMany sources per item Adversarial relationship Short-term Little openness Negotiated, sporadic PO s High prices Infrequent, large lots Delivery to receiving dock&Few Suppliers Strategy1 or few sources per item Partnership (JIT) Long-term, stable On-site audits & visits Exclusive contracts Low prices (large orders) Frequent, small lots Delivery to point of use'bDaimler Chrysler s Supplier Cost Reduction Effort2P2b+(Tactics for Close Supplier Relationships)P)Tactic Reduce total number of suppliers Certify suppliers Ask for JIT delivery from key suppliers Involve key suppliers in new product design Develop software linkages to suppliers lZ!ZxFP|Z;| Results Average 20% reduction in 5 years Almost 40% of all companies surveyed were themselves currently certified About 60% ask for this About 54% do this Almost 80% claim to do this About 50% claim thisjkZ<(Vertical Integration StrategyAbility to produce goods previously purchased Setup operations Buy supplier Make-buy issue Major financial commitment Hard to do all things wellB.l dE .E)Forms of Vertical IntegrationP,m0/Vertical Integration Can be Forward or Backward*Keiretsu Network Strategy Japanese word for  affiliated chain System of mutual alliances and cross-ownership Company stock is held by allied firms Lowers need for short-term profits Links manufacturers, suppliers, distributors, & lenders  Partnerships extend across entire supply chainU& # 81 U%#8 0n1Virtual CompaniesCompanies that rely on a variety of supplier relationships to provide services on demand. Also known as hollow corporations, or network corporations+Virtual Company StrategyNetwork of independent companies Linked by technology PC s, faxes, Internet etc. Each contributes core competencies Typically provide services Payroll, editing, designing May be long or short-term Usually, only until opportunity is met!>'!=  '0$Managing the Supply-ChainOptions: Postponement Channel assembly Drop shipping Blanket orders Invoiceless purchasing Electronic ordering and funds transfer Stockless purchasing Standardization Internet purchasing (e-procurement): ZZ 1%)Managing the Supply-Chain - Other Options*Z*Establishing lines of credit for suppliers Reducing bank  float Coordinating production and shipping schedules with suppliers and distributors Sharing market research Making optimal use of warehouse spaceo2,Successful Supply-Chain Management Requires:DA mutual agreement on goals Trust Compatible organizational culturesp3$Issues in an Integrated Supply-Chain(Local optimization Incentives Large lotsq4+Opportunities in an Integrated Supply-ChainGeneration of accurate  pull data Reduction of lot size Single stage control of replenishmentr5Vendor Managed Inventory (VMI)Postponement  keeps product generic as long as possible Channel Assembly  sends to distributor individual components and modules rather than finished goods Drop Shipping and Special Packaging  supplier will ship to end consumer rather than to seller Blanket Orders  a long-term purchase commitment to a supplier for items that are to be delivered against short-term releases to ship Standardization  reducing the number of variations in materials and components Electronic Ordering and Funds Transfer   paperless ordering and 100% material acceptance, payment by  wire CZC, Vendor Selection StepsVendor evaluation Identifying & selecting potential vendors Vendor development Integrating buyer & supplier Example: Electronic data exchange Negotiations Results in contract Specifies period of agreement, price, delivery terms etc.*  "  N *" N."Supplier Selection CriteriaECompany Financial stability Management Location Product Quality Priced((  HService Delivery on time Condition on arrival Technical support Training*AA-!Vendor Selection Rating Form/#Negotiation StrategiesThree types: cost-based price model - supplier opens its books to purchaser; price based upon fixed cost plus escalation clause for materials and labor market-based price model - published price or index competitive bidding - potential suppliers bid for contractd  fuff(2&Logistics ManagementIntegrates all materials functions Purchasing Inventory management Production control Inbound traffic Warehousing and stores Incoming quality control Objective: Efficient, low cost operationsD#Zs0Z*Z# s* 3'Goods Movement Options0Trucking Railways Airfreight Waterways Pipelines4(!Supply-Chain Performance Compared"F"/5679:;<=> ? @ A B CEFGHIJLMNOPQRSTU V!W"X#Y$Z%[&\'](d,f-h.k/l0t1}  ;  p-.( (  ([F  (  2 ( BCqENG:H$I*QJ<Q qkSqkS*Q<kS*Q</# 2 ( C7ENG$H\I`TJ Q333333 r2u67r2u67`T 67`T ; 2 ( BENG\H:IMQ̙̙̙ [3O[3OM`T3OM`TD  ( 6; 3r  E11%& ( 6;4Gp E31%& ( 6; j  E58%&T  ( c $fff T  ( c $"  ( 6;M]R/ HMaterial$ T  ( c $333333">   ( 68;Mdr  I Dir Wages$ T ( c $̙̙̙5 "  ( 6;M   EOther$2 ( BCjENG4:HUI`TJ <Q j mj m`T < m`T < [ 2 ( BHCkRENGUHFIHJkRQ333333 s 3˦'6s 3˦'6HkR'6HkRM 2 ( BXMENGFH4:IQ̙̙̙ ofXMVofXMV`TXMV`T s  ( 6h; =  E71%& ( 6;  E16%& ( 6X; p -  E13%&T ( c $fffx T ( c $U B  ( 6;m*   DCOGS$T ( c $333333 B  ( 6;m{ 6M  GPayroll$T ( c $̙̙̙ B_ ( 6;m  EOther$2 ( BCťENG4:H3I`TJeQQ ť[&>ť[&>`TeQ[&>`TeQ  2 ( B'ENG3HI:Q333333 j'j':`T':`T r 2 ( BI;CRENGH4:JRQ̙̙̙ 7`TFI;7`TFI;RFI;R s  ( 6; b  E83%& !( 6(; 3 D9%& "( 6< E  D8%&T #( c $fffxT $( c $hB %( 6<m= DCOGS$T &( c $333333B '( 6 <m6_ GPayroll$T (( c $̙̙̙Br )( 64 <m EOther$ *( T<$C$C1?q q Manufacturing*(2  +( TL<$C$C1?  q Wholesale. (2  ,( T0)<$C$C1? ~ =  jRetail*(2r -( S 8$<`  < H ( 0}a ?(((((((( ( R , 4( t 4l 4 C T,`   r 4 S  C   l 4 C X£P @\  H 4 0}a ? ff3333  `2ds(  dr d S 4"`   !r wP  d #"* wP  Ad <[?B P  T  ?d <,?w B   XCircuit boards =d <4d?B w   ]Distribution System ;d <Df?B   [Forward Integration 9d <0n? P  U Baked Goods   7d <|?w    iComputers, watches, calculators   5d <$? w  QDealers 3d <?   bFinished goods (customers) d <?PB  W Flour Milling d <?w B  ]Integrated Circuits d <H?w B  U Automobiles   d <?B  ^Current Transformation d <4?P T  d <Ƚ?w  T   d <Ú?w  OSteel  d <Pƚ? \Backward Integration  d < Ϛ?P QFarming  d <ך?w  QSilicon  d <ޚ?w  RIron ore   d <? `Raw material (suppliers) d <t?wP l Examples of Vertical Integration!! d <?w `Vertical Integration`B d 0o ?ww`B d 0o ?  `B d 0o ?w`B d 0o ?PwP`B fd 0o ?wPw`B gd 0o ?`B id 0o ?PP`B kd 0o ?`B qd 0o ?PP`B sd 0o ?B `B yd 0o ?PPB `B {d 0o ?B  `B d 0o ?PB P `B d 0o ? `B d 0o ?P P `B d 0o ? w `B d 0o ?w  `B d 0o ? P XB d 0D1`00XB d 0D1P00XB d 0D1P XB d 0D1` XB d 0D1`XB d 0D1`XB d 0D1 00@ H d 0}a ? ff333r $ubmT  b$t\(@   , 2Microsoft ClipArt Gallery $MS_ClipArt_Gallery02Microsoft ClipArt Gallery/ 00DArial Narrow,@|dv 0|( 0"DSymbolarrow,@|dv 0|( 0 DArialarrow,@|dv 0|( 0"0DTimes New Roman@|dv 0|( 0 ` .  @n?" dd@  @@``    a`     GP m D^<S%#?DRD$$GG4 ?"B:?DDD$DDXDD:N8'346$R  ;<=Z>7?/@DjGH FA!""$#P$Q%& #U*$,W45;-46 67?89D  :L M+.  Er$3x!tV$di$2$ u'[Q8C*2$SWqyB/2$G KgۅFO!^ /q$2$ *ΎAf;mOfRib$d9woL/e 2$Kϒ}NnkPY c $ f̙f33@ g42d2dv 0pfp0 p<4dddd` 0,,g4KdKdv 0pp@ ppuʚ;2Nʚ;<4!d!d{ 0<4dddd{ 0___PPT9/ 0. ./ /? -O =D    OutlineGLOBAL COMPANY PROFILE: VOLKSWAGEN THE STRATEGIC IMPORTANCE OF THE SUPPLY-CHAIN Global Supply-Chain Issues SUPPLY-CHAIN ECONOMICS Make-or-Buy Decisions Outsourcing pQ"Q"Outline - ContinuedSUPPLY-CHAIN STRATEGIES Many Suppliers Few Suppliers Vertical Integration Keiretsu Networks Virtual Companies Managing the Supply Chain Issues In an Integrated Supply Chain Opportunities in an Integrated Supply ChainPVQVQe,Outline - ContinuedINTERNET PURCHASING VENDOR SELECTION Vendor Evaluation Vendor Development Negotiations MATERIALS MANAGEMENT BENCHMARKING SUPPLY-CHAIN MANAGEMENTP%Z2Z:Z%1:Learning ObjectivesWhen you complete this chapter, you should be able to : Identify or Define: Supply-chain management Purchasing Outsourcing E-procurement Materials management Keiretsu Virtual companiesDLmF8fmg-Learning ObjectivesWhen you complete this chapter, you should be able to : Describe or Explain: Supply-Chain Strategies Purchasing strategies Approaches to negotiations XMI8fI Volkswagen8Brazilian plant employs 1000 workers 200 work for VW 800 work for other contractors: Rockwell International, Cummins Engines, Deluge Automotiva, MWM, Remon and VDO, etc. VW responsible for overall quality, marketing, research and design VW looks to innovative supply-chain to improve quality and drive down costs\%0U%.U  VolkswagenxUnusual elements: VW is buying not only materials, but also the labor and related services Suppliers are integrated tightly into VW s own network, right down to assembly work in the plant 6Supply-Chain Management0Planning, organizing, directing, & controlling flows of materials Begins with raw materials Continues through internal operations Ends with distribution of finished goods Involves everyone in supply-chain Example: Your supplier s supplier Objective: Maximize value & lower wastevCj""(Ci"!(The Supply-Chain The Supply Chain Material Costs in Supply-Chain P  )Supply-Chain Support for Overall Strategy*P*(Supplier s goal 0Z 5Supply-Chain Support for Overall Strategy - continued6P6  5Supply-Chain Support for Overall Strategy - continued6P6 Global Supply-Chain IssuesSupply chains in a global environment must be: Flexible enough to react to sudden changes in parts availability, distribution, or shipping channels, import duties, and currency rates Able to use the latest computer and transmission technologies to schedule and manage the shipment of parts in and finished products out Staffed with local specialists to handle duties, trade, freight, customs and political issues0/ZnZ/ ns6Importance of PurchasingkMajor cost center Affects quality of final product Aids strategy of low cost, response, and differentiation$l k$(Supply-Chain Costs as a Percent of Sales)P)BAll industry Automobile Food Lumber Paper Petroleum Transportation 52% 67% 60% 61% 55% 79% 62%GDollars of Additional Sales Needed to Equal 1$ Saved Through PurchasingHFG$%Objectives of the Purchasing Function&P&Help identify the products and services that can be best obtained externally; and Develop, evaluate, and determine the best supplier, price, and delivery for those products and servicesThe Purchasing Focus0 Traditional Purchasing Process!Purchasing Techniques0Drop shipping and special packaging Blanket orders Invoiceless purchasing Electronic ordering and funds transfer Electronic data interchange (EDI) Stockless purchasing Standardization OutsourcingZi.Make/Buy Considerations,Maintain core competencies and protect personnel from layoff Lower production cost Unsuitable suppliers Assure adequate supply Utilize surplus labor and make a marginal contribution Frees management to deal with its primary business Lower acquisition cost Preserve supplier commitment Obtain technical or management ability Inadequate capacityj/#Make/Buy Considerations - Continued$Z$,Obtain desired quantity Remove supplier collusion Obtain a unique item that would entail a prohibitive commitment from the supplier Protect proprietary design or quality Increase or maintain size of company *Z Reduce inventory costs Ensure flexibility and alternate source of supply Inadequate managerial or technical resources Reciprocity Item is protected by patent or trade secret #Supply-Chain StrategiesPlans to help achieve company mission Affect long-term competitive position Strategic options Many suppliers Few suppliers Keiretsu network Vertical integration Virtual company&^S^S$Supply-Chain StrategiesNegotiate with many suppliers; play one supplier against another Develop long-term  partnering arrangements with a few suppliers who will work with you to satisfy the end customer Vertically integrate; buy the actual supplier Keiretsu - have your suppliers become part of a company coalition Create a virtual company that uses suppliers on an as-needed basis.jj%Many Suppliers StrategyBMany sources per item Adversarial relationship Short-term Little openness Negotiated, sporadic PO s High prices Infrequent, large lots Delivery to receiving dock&Few Suppliers Strategy1 or few sources per item Partnership (JIT) Long-term, stable On-site audits & visits Exclusive contracts Low prices (large orders) Frequent, small lots Delivery to point of use'bDaimler Chrysler s Supplier Cost Reduction Effort2P2b+(Tactics for Close Supplier Relationships)P)Tactic Reduce total number of suppliers Certify suppliers Ask for JIT delivery from key suppliers Involve key suppliers in new product design Develop software linkages to suppliers lZ!ZxFP|Z;| Results Average 20% reduction in 5 years Almost 40% of all companies surveyed were themselves currently certified About 60% ask for this About 54% do this Almost 80% claim to do this About 50% claim thisjkZ<(Vertical Integration StrategyAbility to produce goods previously purchased Setup operations Buy supplier Make-buy issue Major financial commitment Hard to do all things wellB.l dE .E)Forms of Vertical IntegrationP,m0/Vertical Integration Can be Forward or Backward*Keiretsu Network Strategy Japanese word for  affiliated chain System of mutual alliances and cross-ownership Company stock is held by allied firms Lowers need for short-term profits Links manufacturers, suppliers, distributors, & lenders  Partnerships extend across entire supply chainU& # 81 U%#8 0n1Virtual CompaniesCompanies that rely on a variety of supplier relationships to provide services on demand. 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